# Aaron D. Munter > Design Leader | Mentor Location: San Francisco, California, United States Profile: https://flows.cv/aarondmunter I enjoy helping designers do their best work and grow their craft. I've built and led diverse teams across UX, Content Design, Visual/Motion Design, and Research and believe people thrive in an environment that values collaboration and openness and that innovates based on a deep understanding of user needs. ## Work Experience ### Sr. Manager, Product Design @ Articulate Jan 2025 – Present ### Design Consultant @ Backflip AI Jan 2025 – Jan 2025 | San Francisco Bay Area Leveraging the power of AI, Backflip AI transforms 3D scans, drawings, and more into CAD models in seconds. ### Director, Product Design @ Turo Jan 2024 – Jan 2025 | San Francisco, California, United States In partnership with my Product Management, Engineering, and Data Science peers - built the Growth/Traffic org as a key part of the Turo GTM strategy. Led the Growth/Traffic design craft (with designers in SF, London, and Paris), shaping the vision for how Turo acquires, converts, and engages customers across key markets. Established a culture of rapid experimentation—accelerating test velocity from quarterly to fortnightly through process optimization, scalable templates, and technical enhancements. Fostered a high-performing, collaborative design culture through structured critique and close collaboration with Brand and Product Design teams. ### Head of Design, Growth Platform @ Atlassian Jan 2023 – Jan 2024 | San Francisco Bay Area Guided a team of 12 content, service, and product designers on a mission to scale the impact of design on Atlassian products via a platform approach. Our focus areas, including the Web Design System, Templates & Authoring, Internal Tools, Notifications and Messaging, Pricing, Sign-up, and Provisioning, have left a lasting mark on the company's growth. Led the creation of Atlassian's strategic vision for web properties, defining how Atlassian could scale to meet the growing company's needs. This work gained alignment within the C-Suite, leading to the first significant redesign of Atlassian.com and back-of-house authoring experiences in 7 yrs. Collaborated regularly across Brand, Commerce, Growth, Identity, Legal, Marketing, Marketplace and Product teams. Led week-long design sprints that created prototypes resulting in cross functional alignment on 6 month visions for Sign Up, Purchase Experience and Industry Solutions. Led weekly design reviews, ensuring our work focused on addressing both business goals and customer needs. Helped the next generation of designers and design leaders at Atlassian by contributing to the North American intern and grad program and overseeing recruitment, training, and mentorship initiatives. ### Sr. Design Manager, Growth @ Atlassian Jan 2021 – Jan 2023 | San Francisco Bay Area Responsible for core platform design, scaling our design system, and accessibility across web properties. Facilitated a unified approach to the sign-up experience, breaking down silos by forming a team from both platform and product who worked together to create a more seamless end-to-end experience for our customers. Mentored design leads and new managers, helping the next generation of Atlassian Design leadership. Created a training program for Atlassian recruiters to help identify great design candidates. Trained the recruiting team via online sessions and provided reference documentation. ### Design Manager, Buyer Experience @ Atlassian Jan 2019 – Jan 2021 | San Francisco, California Grew and led a team of twelve, responsible for industry solutions, pricing, sign-up, and the design system for Atlassian web properties. ### Sr. Manager, Product Design @ PlayStation Jan 2018 – Jan 2019 | San Francisco Led a team of product designers responsible for core experience for the launch of the PS5, including Search, Notifications and Messaging, Voice Assistant and button mapping, as well as PlayStations Design System. ### User Experience Architect @ Autodesk Jan 2012 – Jan 2018 | San Francisco Bay Area Responsible for connected experiences across Autodesk’s portfolio of products. Used design thinking to help change how teams worked together. Designed, documented, and evangelized the UX architecture of A360 (a cloud-based project collaboration platform for design and engineering) while helping to maintain alignment between the US, India, Singapore, and Israeli user experience teams. Presented "Why Knowledge of Business Fundamentals is Important for Designers" at the 2017 X-Summit. Seconded to the Autodesk Foundation as one of seven employees to work with Build Change-Nepal and Team4tech towards the goal of helping to improve this process of retrofitting homes damaged in the 2015 earthquake in Nepal. ### Senior User Experience Architect / Design Manager @ Adobe Jan 2008 – Jan 2012 Hired and led a team of high performing designers and researchers in support of Adobe.com. Led user research for Adobe.com, establishing the team’s first formative research process. Built consensus, documented and evangelized the component architecture and guidelines for what would be the first version of Adobe’s Creative Cloud mobile offerings (The creation of which resulted in greater cohesion across distributed design teams and quicker time to market). ### Director, User Experience @ Elson User Experience Jan 2007 – Jan 2008 Helped run a boutique agency which provided research, design, product management and strategy services to clients ranging from Fortune 100 companies to small "dot coms". ### User Research Manager @ Deem, Inc. Jan 2006 – Jan 2007 Hired the company’s first team of user researchers, integrating a research-based approach to design into the product life cycle, including formative, evaluative, and analytic data. ### Senior User Research Specialist - XD @ Adobe (Formerly Macromedia) Jan 2004 – Jan 2006 Pioneered an agile/formative research methodology that helped build consensus with key stakeholders and established the roadmap for products used by millions every day including: Acrobat, Acrobat Connect (Breeze), Contribute, Flash Mobile solutions and Flash Player. Tools used included: ethnographic research, contextual inquiries, usability testing (standard, remote and low fidelity/rapid testing) creation of personas and expert analysis of designs. ## Education ### BS in Industrial Engineering The College of New Jersey ### Credential of Readiness (CORe) Harvard Business School Online ### Certificate in Disruptive Strategy with Clayton Christensen Harvard Business School Online ### Completed coursework in Human Factors Graduate Program San José State University ### Mechanical Engineering McGill University ## Contact & Social - LinkedIn: https://linkedin.com/in/aaronm - Portfolio: http://aaronmunter.design --- Source: https://flows.cv/aarondmunter JSON Resume: https://flows.cv/aarondmunter/resume.json Last updated: 2026-04-13