# Abdul Athaullah > Senior Product Designer at F5 Location: San Francisco, California, United States Profile: https://flows.cv/abdul I'm a Product designer creating compelling, user-centered, and intuitive designs. My core strengths are building empathy, creating the organization, and execution. It includes taking a user-centered approach to design, creating design components that can be reused, and finishing milestones on time. I collaborate with teams to develop their product and user experience strategies and work with those teams to build digital products that people love to use. Key things that are important to me is designing for accessibility, inclusivity, and compliance. Making everything clear to customers is essential to my integrity and for creating the optimal user experience. ## Work Experience ### Senior Product Designer @ F5 Jan 2019 – Present | San Francisco Bay Area ### Product Design Manager @ SAP Jan 2016 – Jan 2019 | San Francisco Bay Area Designed user experience for SAP Ariba Strategic Sourcing and Contract product goals. • Designed the persona-based guided UX by doing following a Lean UX process. • Build the designer team to bring core user value to the products to exceed customer expectations. • Continually looks for an opportunity to improve existing products or create new products. • Create Sketches, mocks, wireframes, IA, and even final visuals/design guidelines. • Collaborate closely with customers, product management, and stakeholders to deliver compelling UX. • Conducted user research, design thinking, workshop with customers, and end-user on business objectives and processes. • Design sharing sessions with designers to engage and guide them to meet consistency, accessibility. • Engage with PM, customer, and user for incubating ideas early and come up with a hi-fidelity proof of concept. • Established a relationship with key executives throughout the product development lifecycle. • Designed buyer mobile app and improved onboarding customer experience for SAP Ariba products. ### Senior User Experience Designer @ Hitachi Data Systems Jan 2011 – Jan 2015 Designed UX for Hitachi command director, let user easily manage and monitor their storage. • Designed a new dashboard to increased more visibility for storage monitoring by 52%. • Develop storyboards, wireframes, mockups, prototypes, and more to communicate interaction and design ideas. • Assess the usability of tools and products and make constructive suggestions for improvement. • Collaborate with teammates to define and document patterns and components for wide reuse. • Balance user-centered, business, and engineering goals to help shape strategy. • Designed Skillery workforce analytical product for an internal initiative to work collaboratively between the cross-functional team to measure the ROI. ### Product Design Lead @ Power Learning USA Jan 2011 – Jan 2012 | San Jose Worked as a Product Designer for the end to end Power learning product. Creating User Experience solutions for engineering teams. Resolving user requirements with sitemaps, user workflows, wireframes, mockups, and interactive prototypes. Presenting design ideas to stakeholders. Implemented rich internet applications using Adobe Flex and created custom components. ### Sr. Interaction Designer @ Adchemy Jan 2009 – Jan 2010 Design end to end experience for the Adchemy flagship products and framework. • Design & Developed all User Experience flows and Information Architecture. • Introduce the User Experience process along with the interactional prototype. • Usability studies, interview questionnaires and finding reports & actionable items. ### Interaction Designer @ Cisco Jan 2002 – Jan 2008 Designed for Cisco.com (Canada & Latin America) and Cisco Smart Care Service App. • Designed the Cisco Solutions MarketPlace & Cisco Network Collaboration Products. • Worked on GAP analysis, Interactive Design Systems for UX guidelines. • Designed the design system framework for brand & strategy the reduced effort by 90% of all employee. • Working with the marketing team and manage all the design collateral in the content management system. • Lead the offshore design team and mentoring and creating a design strategy for the platform design team. ## Education ### Certification in Product Marketing and Product Management Pragmatic Marketing Certified ### Master in Computer Application University of Madras ## Contact & Social - LinkedIn: https://linkedin.com/in/abdulathul --- Source: https://flows.cv/abdul JSON Resume: https://flows.cv/abdul/resume.json Last updated: 2026-02-23