# Adar Rico > UI Designer and Web Developer @ 3marketeers Advertising | Multiple Projects Simultaneously Location: San Jose, California, United States Profile: https://flows.cv/adarrico Senior UX/UI Designer with 9+ years of experience designing scalable web platforms, design systems, and high-performing digital experiences for enterprise clients including Microsoft, AWS, and Shopify. Skilled at translating product and marketing goals into modular UI components, intuitive UX flows, and conversion-optimized user journeys. Experienced collaborating with engineers to implement design systems within CMS platforms and modern web frameworks. Passionate about building accessible, data-driven digital experiences and leveraging AI-assisted workflows to accelerate design iteration. ## Work Experience ### UI Designer and Web Developer @ 3marketeers Advertising Jan 2020 – Present | San Jose, California, United States • Led end-to-end design improvements using Figma and Adobe XD, translating user research into actionable UX strategies. • Designed, developed, and maintained responsive WordPress(with Elementor, Yoast, Advanced Custom Fields, Jetpack, Autoptimize) , SalesForce Marketplace, and Hotspot websites using HTML, CSS, JavaScript, and PHP for clients including Crosslake, Reveneer, eTrigue, and 3marketeers. • Delivered client web projects and marketing campaigns for Microsoft, AWS, Nutanix, Cognizant, and RedHat. • Created motion graphics and animations (GIF, APNG, JavaScript, CSS, SVG) with Adobe Premiere Pro and Photoshop. • Integrated APIs and SDKs (Marketo, PayPal, Vimeo, Brightcove) to enhance user experience. • Streamlined team workflows using ClickUp and Jira, collaborating closely with designers, developers, and product leads. • Use AI tools to automate workflows and inform designs in meaningful ways such as video editing and image creation. ### App UX UI Designer and QA tester @ eTrigue Corp. Jan 2020 – Present | San Jose, California, United States • Integrated AI-assisted design workflows using tools such as ChatGPT, Gemini, Adobe Firefly, Claude, Nova Pro, and Vimeo AI to accelerate UX ideation, generate content, and prototype interactions, while contributing to AI-driven product features that deliver intelligent insights and more personalized user experiences. • Led end-to-end design improvements using Figma and Adobe XD, translating user research into actionable UX strategies. • Performed QA testing to ensure usability, accessibility (WCAG 2.1), and consistency across platforms. • Collaborate with developers and marketing to align UI with brand identity and user needs. ### Volunteer Website Design/Developer Expert @ JEWISH HIGH TECH COMMUNITY INC Jan 2018 – Present | San Francisco Bay Area Redesign the WordPress with a new updated theme and fully functioning plugins. Solve any problems or issues that come up on the site. Clean up visual designs to optimize and enhance the website. ### User Interface Designer @ EVbloom Jan 2020 – Jan 2021 • Designed a mobile-first EV charging app (Angular/Ionic) that enables users to schedule on-demand charging. • Produced user flows, wireframes, and high-fidelity prototypes in Figma validated through usability testing. • Built responsive React.js/Redux web apps with http client Axios, javascript package manager Yarn and Express.js. • Delivered a public-facing marketing website with microinteractions and responsive web architecture layouts. ### Mobile/Web App Developer @ EVbloom Jan 2020 – Jan 2021 | San Francisco Bay Area • Designed B2C mobile app UX (Angular/Ionic) and high-fidelity prototypes in Figma. • Developed a public-facing website with content layout, microinteractions, and mobile responsiveness. • Built responsive React.js/Redux web apps with http client Axios, javascript package manager Yarn, Express.js (Express), and Postgres. • Managed source control using GitHub, implementing code improvements via feature branches. ### Web Developer @ GigNow Jan 2019 – Jan 2020 | San Jose, California • Implemented UX best practices across desktop and mobile to improve load times, navigation, and readability. • Utilize sitespeed.io, BrowserStack, and other tools to test and optimize the site for desktop, mobile, and cross-browser compatibility; and optimize sites for speed and SEO. • Developed a custom WordPress site with user-friendly content management for marketing teams. • Integrated Mixpanel and Google Analytics to track user behavior and refine UX flows. • Ensured accessibility compliance (WCAG 2.1) and responsive design using Bulma CSS and custom JavaScript components. • Integrated custom forms on Wufoo, videos with Vimeo, and Adobe Animate product animation into the public-facing site. ### User Interface Engineer @ GigNow at EY Jan 2019 – Jan 2020 • Applied UX best practices to improve site navigation, readability, and mobile performance. • Utilize sitespeed.io, BrowserStack, and other tools to test and optimize the site for desktop, mobile, and cross-browser compatibility; and optimize sites for speed and SEO. • Designed and developed a custom WordPress CMS site with reusable templates for marketing teams. • Used analytics tools including Mixpanel and Google Analytics to identify user friction points and optimize conversion paths. • Ensured accessibility compliance (WCAG 2.1) & responsive design using custom CSS and JavaScript components. • Integrated custom forms on Wufoo, videos with Vimeo, and Adobe Animate product animation into the public site. ### UX UI Designer/Web Developer/Media Specialist @ Newnex Technology Jan 2016 – Jan 2019 | Santa Clara, California • Utilize the latest design trends for visuals while maintaining the company brand. • Design, create, and manage projects for print and online for various marketing collateral, including logos, web banners, websites, animated gif, presentations, stationery, advertisements, promotional brochures, flyers, multimedia presentations, trade show exhibits, social media, digital advertising, emailing, etc. • Draft, distribute, and pitch new product descriptions and technical writings. • Website administration, maintenance, content publishing and SEO campaigning. • Handling online listings, pricings, design, and functions of the ecommerce site. • Analyze and create monthly data reports through various analyses tools. • Use HTML, CSS3, PHP, JavaScript, jQuery and other coding languages to improve the company profile website. ### Student Designer, Volunteer @ Save Our Shores Jan 2014 – Jan 2014 | Santa Cruz, California Create a series of advertisement to promote a street cleaning event Use Social Media, Print ads, and PSAs as my main focus ## Education ### Bachelor of Arts (B.A.) in Graphic Design with Advertising Minor in Graphic Design San José State University ### Web and Interactive Media Design in Design/Technology UCSC Silicon Valley Extension ### De Anza College ### high school degree Cupertino High School ## Contact & Social - LinkedIn: https://linkedin.com/in/adar-rico-27b85891 - Portfolio: https://adarrico.org/ --- Source: https://flows.cv/adarrico JSON Resume: https://flows.cv/adarrico/resume.json Last updated: 2026-04-13