Commercial Real Estate:
Oversaw all commercial leasing activity, including commercial real estate tours, negotiations with prospects and lease writing using AirCRE contract software.
Repurposed all marketing material of the company, integrated Buildout plugins and Google Ads tracker into website.
Built and maintained a database for 1000+ commercial real estate units.
Integrated with Yardi Edge's API to develop leasepfi.com.
Utilized CoStar analytics, market research, Google Analytics and leasing activity tracking to optimize marketing strategy.
Finance:
Analysis of viability of Real Estate Investments
Proposals and feasibility studies (internal as well as on contract)
Research into local, state and federal level policies and their effect on overall economy
Calculation of cap rate on real estate properties over time, following market trends.
Marketing:
Tracking website and social media analytics on a weekly, monthly and quarterly basis.
Crafting report and presenting social media and SEO strategy to management and team.
Creating, launching and optimizing of social media and Google ads campaigns.