As a versatile product designer with a strong foundation in digital marketing, I bring a unique perspective to crafting user-centered solutions that drive both engagement and business growth.
Experience
2024 — Now
2024 — Now
• Redesign intuitive, user-centric interfaces for B2C volunteer dashboard pages, enhancing usability and engagement while ensuring a seamless experience that aligns with the platform’s mission to address global challenges.
• Collaborate closely with developers to identify and resolve implementation roadblocks in React, streamlining development workflows and ensuring design fidelity from concept to execution.
• Work alongside the UX team to transform research insights and design concepts into an elegant, functional web platform using Figma, prioritizing accessibility, visual hierarchy, and intuitive interactions for volunteers.
• Leverage the Amplify UI Kit to establish a cohesive design system, ensuring consistency across the platform while optimizing component reusability, simplifying the development process, and improving efficiency for developers.
2025 — 2025
2025 — 2025
• Contract design work for Hera Solutions, enhance and scale Hera Solutions' B2B web and mobile design system for Amazon Delivery Service Partners (DSPs), applying atomic design principles to create a cohesive, flexible UI framework that ensures consistency and scalability.
• Refine and maintain design documentation, streamlining developer handoff with usage guidelines, component specs, and interaction behaviors, ensuring precise implementation, cross-functional alignment, and system scalability.
• Conduct competitive analysis, identifying areas for improvement, and ensure accessibility standards are met.
• Partner cross-functionally with senior designers and Hera Solutions’ design consultant to review sprints, present design rationales, and implement feedback, ensuring alignment with business goals and user needs.
2024 — 2024
2024 — 2024
San Francisco Bay Area
• Redesign a PaaS website MVP with a cross-functional team to create a user-friendly website highlighting the platform’s benefits, incorporating clear CTAs, and enhancing the overall user journey.
• Design and develop a streamlined, user-friendly landing page with clear CTAs and intuitive navigation to
communicate the client’s value proposition, enhancing user engagement and resulting in increased user sign-ups.
• Leverage competitive research, resulting in enhancements to MVP features and UI aesthetics through the recreation of mockups.
• Create a landing page that resonates with developers by emphasizing simplicity, usability, and trust.
• Ensure the design is visually appealing and user-centric to foster trust, resulting in Thunder Compute's stronger competitive positioning in the cloud computing market and better attraction and retention of developers.
• Blend expertise in digital marketing with UX/UI design principles to create a strategically sound and
visually compelling landing page, effectively communicating the client's value proposition and optimizing
user conversion.
• Contribute to redesigning the navigation bar, and enhance the hero section with animations to deliver
a modern, tech-savvy vibe, resulting in positive feedback for clarity and visual appeal.
• Actively shape the project's overall user experience and visual identity by creating a design system,
ensuring consistency across all pages and devices to maintain a cohesive user experience.
• Coordinate with client CEO for real-time user feedback, aiming at quality user-centric product
shipping.
• Work directly with the developer to ensure a smooth design hand-off and perform QA to guarantee the product is pixel-perfect before launch, ensuring a flawless final output.
2023 — 2024
2023 — 2024
San Francisco Bay Area
• Redesign the Application Assistant page of a SaaS company to make job search preferences more intuitive and introduce guided illustrations for the Autopilot feature, improving usability and user engagement.
• Develop a Tools page to enable easy integration with other job search platforms, enhancing the app's overall functionality.
• Develop a user-friendly interface for the Autopilot feature, enhancing clarity and usability for a
seamless job application experience.
• Redesign the Application Assistant page to simplify job search preference settings, addressing user
pain points identified in UX research.
• Create intuitive, guided illustrations to explain the Autopilot feature, providing step-by-step guidance
that improves user understanding and engagement.
• Improve the overall user experience, leading to increased satisfaction and higher conversion rates
from free users to paid subscribers.
• Collaborate closely with a five-person team to align design solutions with Jack’s business goals of
automating job applications and boosting paid subscriptions.
• Conducting iterative testing and gathering user feedback to refine features, ensuring the final design
meets user needs and exceeds expectations.
2023 — 2023
2023 — 2023
San Francisco, California, United States
• Spearhead the design of a social media app MVP, incorporating a user-friendly interface and a Floating Action Button (FAB) for easy access to key tasks, enhancing overall usability.
• Leverage competitive research, resulting in enhancements to MVP features and UI aesthetics through the recreation of mockups.
• Coordinate with client for real-time user feedback, aiming at quality user-centric product shipping.
• Add new screens to improve navigation, creating a seamless user flow and intuitive access to important features.
• Design a compelling onboarding experience to effectively guide users and boost initial engagement.
• Create a visually engaging home screen using card layouts, allowing users to easily view and interact with shared content (pictures and videos).
• Develop a screen where users can effortlessly record audio and organize it into preferred albums, enhancing content creation.
• Create interactive prototypes and design screens to demonstrate the product's seamless user flow, providing the client with a clear visualization of the user experience.
• Create a comprehensive style guide and design system, ensuring consistency and scalability across the product while reducing design and development time for future features and updates.
• Work directly with the developer to ensure a smooth design hand-off and perform QA to guarantee the product is pixel-perfect before launch, ensuring a flawless final output.
Education
Avocademy
UX|UI Foundations
San Francisco State University
UX/UI Design Certificate
University of Derby
Bachelor of Arts (B.A.)
Simplilearn Alumni
Master's Program
Treehouse
Computer Programming
freeCodeCamp