# Akash S. > Senior UX Researcher | Mixed-Methods | MS in HCI | Enterprise & B2B SaaS Location: San Francisco Bay Area, United States Profile: https://flows.cv/akashs I'm a Senior UX Researcher specializing in financial services and complex, regulated enterprise environments. I partner with product and business leaders to clarify ambiguous problem spaces and de-risk strategic decisions. At U.S. Bank, my discovery research influenced product direction and drove an 8% increase in enterprise tool adoption. I focus on aligning stakeholders, driving action, and delivering measurable business impact. ## Work Experience ### Senior User Experience Researcher @ U.S. Bank Jan 2022 – Jan 2025 | San Francisco, California, United States ● Co-led generative research with 9 in-depth interviews of corporate bankers, uncovering inefficiencies in sales and retention workflows; translated findings into design recommendations that drove an 8% increase in adoption and 2x active usage of internal sales tools. ● Led 60+ usability tests with enterprise users, uncovering 2 critical bugs and shaping the development of 14 features that advanced modernization of legacy accounting software. ● Led 30+ moderated and unmoderated usability tests on mobile and web apps for small business and consumer credit card products, identified usability issues and delivered recommendations that shaped design changes across the product lifecycle. ● Embedded research into 2 agile product teams by collaborating with Product Managers, Designers, and Engineers, aligning research roadmaps with sprint planning and ensuring insights informed feature prioritization and delivery. ### UX Researcher @ U.S. Bank Jan 2021 – Jan 2022 ### User Experience Researcher @ Global Payments Inc. Jan 2020 – Jan 2021 ● Conducted 15 stakeholder and user interviews, creating 3 personas and 3 journey maps that informed the migration of a legacy merchant reporting system and guided feature prioritization, resulting in $1.26M in annual cost savings. ● Co-led a UX education initiative, developing a research methodology playbook and standardized templates that scaled research practices, strengthened stakeholder buy-in, and increased organizational demand for UX research. ### User Experience Researcher @ Honeywell Jan 2020 – Jan 2020 ● Partnered with product, design, and engineering teams to redesign legacy airline radar software, synthesizing research and conducting targeted interviews with airline engineers to identify critical tasks and pain points. ● Designed and analyzed a large-scale COVID-19 air travel survey with Market Research, translating passenger sentiment into insights that informed product strategy and accelerated go/no-go decisions. ### User Experience Researcher @ Aon Jan 2019 – Jan 2019 | Chicago, Illinois ● Synthesized interviews, desirability, and usability data to uncover consumer insurance purchasing needs and behaviors, generating insights that informed the design of a digital insurance marketplace. ● Created a future-state journey map of the consumer insurance purchasing experience that revealed gaps in team understanding and brought cross-functional stakeholders into alignment around a shared product vision. ### UX Designer @ AbelsonTaylor Jan 2018 – Jan 2018 | Greater Chicago Area - Launched and owned remote usability study, testing two mobile Axure widgets. Observed participant video recordings and synthesized insights and created client presentation deck, serving over 10 clients with UX best practices for the functionality of the widget. - Created low and mid-fidelity wireframes and information architecture maps for the re-design of multiple large-brand pharmaceutical websites. - Designed an Interactive Visual Aid iPad application, helping pharmaceutical representatives effectively communicate the benefits, case studies, and research of a market-leading drug to physicians. ### Ethnographer @ SmartRevenue Jan 2015 – Jan 2017 - Conducted in-field observations of consumer shopping in various retail stores. Recorded shopper behavior and interactions with our client’s on-shelf products. - Conducted intercept interviews with shoppers to understand their beliefs, purchasing decisions, and attitudes, regarding our client’s brand and product offerings. ### Research Assistant II @ Pacific Institute for Research and Evaluation Jan 2015 – Jan 2016 - Recruited nightclub patrons for participation in nightlife safety research study, which examined the effects of group drinking behaviors, physical and sexual aggression, drug use, and overall safety when attending bars and clubs in San Francisco, California - Administered surveys and interviews to club patrons which focused on understanding their past and present experiences at night clubs. ### Clinical Observer @ SwipeSense Inc. Jan 2016 – Jan 2016 | Greenbrae, CA - Observed and manually recorded use of SwipeSense hand hygiene system, by medical staff, including nurse assistants, nurses, and doctors, during their workflow primarily with entering and exiting patient rooms - Conducted simulated observations, role-playing as a medical staff member, helping to ensure the SwipseSense system was recording data accurately and efficiently ## Education ### Master of Science (MS) in Human Computer Interaction DePaul University ### Bachelor of Arts (B.A.) in Cultural Anthropology Humboldt State University ### Master of Science in Human Computer Interaction DePaul University ## Contact & Social - LinkedIn: https://linkedin.com/in/akash55 - Portfolio: https://uxfol.io/akashsingh --- Source: https://flows.cv/akashs JSON Resume: https://flows.cv/akashs/resume.json Last updated: 2026-04-13