Platform and Collaboration Team
•Transformed the platform, driving 300%+ YoY enterprise membership growth through the launch of a groundbreaking collaboration feature that achieved a +200% increase in weekly asset sharing.
•Designed a permissions structure that suited Fortune 500 companies, agencies, and companies with multiple divisions.
•Maximized user efficiency by implementing a global search feature, eliminating the need for navigating specific asset tabs.
•Promoted user research and organizational skills within the design team by conducting training on effective discovery, implementing call tagging, and establishing the team's first research repository for informed decision-making.