• Owned the complete implementation of core microservices for the ZenBusiness Websites

platform, leveraging React/Node.js and Django frameworks to enhance scalability and

streamline product workflows with consequent 5% reduction in CAC payback and ~20%

YoY boost in customer retention through increased value of post-purchase add-ons.

• Crafted and deployed Avo/Rudderstack tracking across the platform’s entire website suite,

guaranteeing thorough data collection and analysis for informed decision-making.

• Designed and engineered a new automated onboarding process to empower customers

with new domain/email creation without assistance from support team, saving 200+

hours of manual input per week and reducing fulfillment time from 7.5 days to 1 hour.

• Directed a series of A/B testing campaigns via LaunchDarkly integration to introduce new

potential products such as a starter business kit, evaluating customer engagement and

driving an 8% increase in post-purchase revenue growth.

• Led the development and successful debut of a formation tracker that allows customers to

monitor their progress and receive real-time updates during the order creation process.

• Streamlined the user process for stock filings by adding a new flow and integrating backend fee calculations tailored to state regulations, ensuring both accuracy and compliance.

• Released an internal tool that allowed for instant creation of test accounts in dev

environments through improved communication with pre-MFE core ZenAPI monolith,

saving ~20 hours of weekly development time and boosting sprint velocity.

• Played a key role in energizing project initiatives through fast-paced swarming of

outstanding epics, working closely with the team to boost productivity and regularly

contributing to 25-50% increase in biweekly story point completions.

• Employed comprehensive integration testing suites to uphold and guarantee high code

quality throughout core ZenBusiness services, resulting in more efficient and dependable

software releases.

Mentoring students on modern full-stack web development technologies (React, Node.js/Express), data structures & algorithms, software design/architecture, and agile development

· Managed Neo4J database with 50 million generated reviews and established relationships to users/products

· Achieved optimized 30ms query retrieval runtimes leveraging loader.io and New Relic for load testing

· Created multiple EC2 instances for sharded graph data clusters, proxy server, and client-side application