•Founding Engineer for Amazon Publisher Cloud. Led technical execution for the 0-to-1 build (Alpha → GA), scaling the platform to support 50+ enterprise publishers including NBCUniversal and DIRECTV.
•Built the full-stack privacy-preserving collaboration engine that enabled client campaigns to achieve 50% incremental sales uplift and 36% CPA efficiency (per Amazon case studies).
•Architected audience matching features using AWS Clean Rooms, unlocking 35% of campaign reach on Safari/cookieless browsers—supply that was previously unaddressable.
•Established the AWS CDK infrastructure backbone for 10+ microservices, building the deployment pipelines and observability systems that allowed the team to scale.