Senior software engineer who builds and scales user-facing platforms at the intersection of product, marketing, and growth, operating in the translation layer between technical and non-technical teams to deliver real product impact.
Built and helped technically direct a large, multi-surface Next.js platform spanning core product functionality, public-facing marketing pages, CMS-driven content, and growth surfaces, supporting the company from early traction through scale.
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Acted as a cross-functional engineering partner to product, marketing, and leadership, translating ambiguous business and product goals into shipped, user-facing systems with an emphasis on clarity, maintainability, and long-term leverage.
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Led frontend architecture decisions for complex user-facing workflows, balancing performance, accessibility, and developer ergonomics while establishing patterns adopted across the codebase.
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Partnered with marketing and operations to design and implement analytics and experimentation instrumentation (GTM, event tracking), enabling clearer insight into user behavior, funnel performance, and launch effectiveness.
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Designed and built internal tooling and third-party integrations, including a Slack-integrated support bot, to improve operational efficiency and reduce response time for customer-facing teams.
