# Alicia Ng > Design @ DoorDash Location: San Francisco Bay Area, United States Profile: https://flows.cv/aliciang Multidisciplinary product designer committed to driving impact in emerging technology. From leading a 0-to-1 launch of an iOS social platform to a generative AI multimodal content hub, I am especially keen in navigating complex spaces that require designing at scale and a high bar for craft. I am also an Experimental Media Artist. Fascinated by new intersections of computer science and visual design, I strive to introduce creative twists to visual communication using artificial intelligence. My work Memory Misprint(); has been recognized with numerous awards, including the Global Undergraduate Awards (Regional Winner) and the NTU Global Digital Art Prize. ## Work Experience ### Product Designer @ DoorDash Jan 2024 – Present | San Francisco Bay Area Design for enterprise across mobile, web and merchant platform design. Design lead for growth and activation, commerce platform design ### Product Design Lead @ Typeface Jan 2023 – Jan 2024 | San Francisco Bay Area Generative AI to supercharge personalized content for enterprises. First design hire and Design lead for Imaging, a suite of image design tools to easily create high-end and on brand product shots. Collaborating closely with engineering to seamlessly integrate new image models into Typeface, with a focus on designing text-to-image and generative image editing functionalities. ### Lead Product Designer @ Revery AI (YC S21) Jan 2022 – Jan 2023 | San Francisco Bay Area Led a team of three to ship an AI-powered social ecommerce for fashion, attracted 10K+ users with 4.7 App Store rating. Iterated MVP and beta tested to improve usability, improved retention rates by 130%. Established first product design system. ### Founding Product Designer @ Revery AI (YC S21) Jan 2021 – Jan 2022 Integrated Virtual Dressing room UI (SaaS) for 5M+ MAU for Neiman Marcus and Saks Fifth Avenue, increased conversion by 24%. Conducted A/B testing, capturing 1M+ user sessions, iteration led to uplift of add-to-cart click rate by 208% and in order value by 5%. [B2B] Designed from scratch management portal for retailers and enterprises to integrate virtual try-on API, directly led to $1M contract with Saks Fifth Avenue and increased individual retailers acquisition by 130%. ### Product Designer @ InterDigital, Inc. Jan 2022 – Jan 2023 | Pittsburgh, Pennsylvania, United States • Built and tested 15+ prototypes of future experiences using AR, VR, and MR for the advanced Metaverse. • Conducted user research including 10+ literature reviews, 10+ interviews, 2 mass surveys, and 2 participatory design workshops with 16 participants. ### HCI Researcher @ CMU Human-Computer Interaction Institute Jan 2022 – Jan 2022 TBD Lab (Transportation, Bots, & Disability Lab) • Developing an conversational AR system to support people who are blind or low vision in navigating in-door spaces and to help them sense and interact with the world. CHIMPS Lab (Computer-Human Interaction: Mobility Privacy Security) • Designed a crowd audit platform to identify cases of bias in ML systems, and synthesize findings in a form that is readily actionable by ML teams. eHeart Lab • Co-Designing for Disparities in Language Technologies, exploring the psychological impact of encountering errors of recognition (e.g., voice assistants such as Alexa, Siri, or Google Home). ### UX Designer @ IBM Jan 2021 – Jan 2021 • Streamlined onboarding flow for 1M+ users of a key public sector account through service blueprinting, increasing workflow efficiency. • Collaborated cross-functionally for design of high-value contracts. • Sole designer of batch access feature of cloud internal tool to optimize internal workflow, used by 11 agencies and 260+ administrators. • Collaborated cross-functionally with design director, 6 UX designers and 5 engineers for internal digital workspace, achieved a 100% rollout rate. ### Founding Product Designer @ Accelerating Asia Jan 2019 – Jan 2020 | Singapore • Launched online startup program of 15 modules, onboarding and activation • Redesigned information architecture and developed brand guidelines from scratch, supported 5 cohorts (63 startups). • Directed and executed virtual Demo Day, coordinated 15 startups for visual, video and motion graphics, increased VC engagement by 35%. • Developed design foundations, supporting the next 5 startup cohorts. ### UX Designer @ EY Jan 2020 – Jan 2020 • Executed Design Thinking workshops and design of service and customer blueprints for United Overseas Bank. • Awarded top designer working as design lead for a multi-tenant app connecting businesses and beneficiaries for an NGO. ### Product Designer @ ETCH Empathy Jan 2019 – Jan 2019 | Singapore • Design and launch an IoT-enabled kitchen workspace for chefs with visual impairments. ### Visual Designer @ The V Pte Ltd Jan 2019 – Jan 2019 | Singapore • Visual and brand communications ; conceptualising and designing various content and prints for international distribution, as well as photography and videography for social media. ### Visual Designer @ Indorse Jan 2018 – Jan 2018 | Singapore • Execute marketing strategies, 34% increase in Telegram users, exceeding target of 10k users. • In charge of marketing materials for global events: Beyond Blocks, Tokyo and Consensus, New York 2018. ## Education ### Master in Human Computer Interaction Carnegie Mellon University ### Bachelor's degree in Design and Visual Communication Nanyang Technological University Singapore ## Contact & Social - LinkedIn: https://linkedin.com/in/alicianghm --- Source: https://flows.cv/aliciang JSON Resume: https://flows.cv/aliciang/resume.json Last updated: 2026-04-13