# Ali Maggioncalda > Lead Product Manager at Nuna, Founder at Lovewick Location: San Francisco, California, United States Profile: https://flows.cv/alimaggioncalda I’m an interdisciplinary product leader, service designer, and founder passionate about using technology to help people live healthier, happier lives. With a background in behavioral science (Stanford), human-centered design (Royal College of Art), and both technical & client-facing startup roles (Medallia), I love dreaming up and building evidence-based, deeply engaging digital health & wellness products. As the Founder & Head of Product at Lovewick, I led the development of a 4.8-star relationship wellness app from idea to 500K+ users, raising $1M in funding and designing a fun yet research-backed experience that helps couples grow and stay in love. Why? The quality of our relationships is more predictive of long, happy life than social class, IQ, or genes (Harvard Study of Adult Development). Leading a lean team of engineers, product designers, marketers, and therapists, I touched every part of the business, from product strategy and UX to content and growth. Beyond Lovewick, I’ve worked with companies such as Capital One, IDEO, Belmond, Telefonica, and even government agencies to design human-centered, data-informed products and experiences. I thrive at the intersection of behavioral science, user-centered design, and emerging tech, combining curiosity, data, and rapid iteration to build products that don’t just work — but truly make a difference in people’s lives. ## Work Experience ### Lead Product Manager @ Nuna Inc. Jan 2025 – Present | San Francisco Bay Area Making it easier and more enjoyable for Americans to manage their chronic health conditions. Promoted from Sr. to Lead PM after just one quarter to drive strategic & cross-functional enrollment, onboarding, and engagement initiatives. ### Senior Product Manager @ Nuna Inc. Jan 2025 – Jan 2025 | San Francisco Bay Area ### Founder and CEO/CPO @ Lovewick Jan 2019 – Present | San Francisco Bay Area I founded Lovewick to help couples grow and stay in love without it feeling like "work". Why? The quality of our relationships has an outsized impact on the quality of our lives, and people are struggling more than ever to build fulfilling relationships that last. Our couples app and virtual date platform make it fun and easy for busy couples to feel in love — to learn about each other and share new experiences that make them feel closer. * We’ve acquired 500,000+ registered users for <$0.05 pp * We have a 4.8 star rating in the US App Store * We have 75 Million+ organic views across TikTok and IG * Our DMs are full of stories of couples who have used Lovewick for 3+ years, navigating dating to getting engaged to getting married! * 80% of our users are under age 35; we’re resonating with GenZ and Millennial couples because we’re inclusive, optimistic, and credible without being clinical and cold I adore this work, and I’ve been living and breathing “love” for over a decade. At Stanford, I studied Human Behavioral Biology and realized that there's a ton of research that can help us cultivate more satisfying relationships and marriages, but findings are often trapped behind academic journal paywalls and rarely described in ways that feel applicable to daily life. In grad school at the Royal College of Art, I explored the future of romantic love, tech, and design. And in my personal life… let’s just say I have extensive experience with dating in the era of modern love and now use Lovewick with my own partner nearly every day. Our small team appreciates your support, and we welcome any feedback. Thank you! https://www.lovewick.com ### Advisor, Project Love @ Fetzer Institute Jan 2023 – Jan 2024 | London, England, United Kingdom Project Love is a collaborative program to explore and design new artifacts and rituals of love. ### Service Designer in Residence at AlphaRCA Studio @ Royal College of Art Jan 2019 – Jan 2019 | London and Barcelona AlphaRCA Studio is an Innovation and Research partnership between Telefonica Alpha Health and the Service Design Programme of the Royal College of Art. Alpha is Telefonica’s Moonshot Factory based in Barcelona. Alpha Health, their first Moonshot, has partnered with RCA Service Design to expand and enrich their vision by exploring problems, envisioning services and prototyping experiences that can help people improve the agency they have upon their lives so they can be healthier and happier. The projects unpack scientific and technological assumptions into human experienceable scenarios in order to build a desirable future. ### Academic Fellow (Circular Economy) @ IDEO CoLab Jan 2019 – Jan 2019 | London, United Kingdom The fellowship involves a series of 1-week sprints, where designers, technologists and organizational experts collaborate to explore emerging technologies and develop interesting applications for them through prototyping. ### Service Designer @ Ministry of Justice UK Jan 2018 – Jan 2018 Design sprint to reduce sex crimes among young men in the UK ### Service Designer @ Belmond Jan 2018 – Jan 2018 Designed a new tech-enabled, end-to-end Belmond hotel experience to meet the needs of GenZ and Millennial luxury travelers, part of studio-based Service Design MA at the RCA ### Service Designer @ Imperial College London Jan 2018 – Jan 2018 Worked with a diverse team of PhD and MBA students at Imperial to productize novel blood testing technology ### Service Designer @ Bestival Jan 2018 – Jan 2018 Re-imagined entire music festival journey for people in the deaf and hard-of-hearing communities (ex: deciding to attend, way-finding, live music experience), part of studio-based Service Design MA at the RCA ### Service Designer @ Ealing Council (London Borough of Ealing) Jan 2017 – Jan 2017 Designed an intervention to combat loneliness, part of studio-based Service Design MA at the RCA ### Senior Analyst, Professional Services (Implementations) @ Medallia Jan 2017 – Jan 2017 | London, United Kingdom ### Analyst, Professional Services (Managed Services) @ Medallia Jan 2015 – Jan 2017 | Palo Alto, CA As an Analyst, I developed technical and client management skills in a fast-paced, high growth enterprise SaaS company. I worked with top Financial Services clients to translate company business objectives into scalable, technical solutions tied to their customer experience programs. The main functions of the analyst role are scoping, designing, and implementing complex software features (including dashboard-style reports, data integrations, and surveys) to align Medallia's software to clients' evolving business needs. To deliver on this effectively, I made sure to set clear and consistent expectations and communicate via daily emails and calls to ensure both sides were on track to deliver. ### Course Associate, Program in Human Biology @ Stanford University Jan 2014 – Jan 2015 CAs assist with the Human Biology Core (a 3-quarter sequence of courses required for all Human Biology majors). In addition to working with professors and lecturers, assimilating readings, and holding office hours, each CA teaches four-five sections per week (~50 undergraduate students) and shares equal responsibility for writing and grading midterm and final exams, weekly problem sets, and essay assignments. ### Academic Theme Associate, Program in Human Biology @ Stanford University Jan 2013 – Jan 2014 The ATA position is a residence-based position for Storey House, the Human Biology themed dorm. ATAs host academic guest speakers, design a 1-unit spring quarter required course for all priority residents, coordinate programming aimed at increasing awareness of academic opportunities for residents, provide support and informal advising for Human Biology majors, and work closely with the rest of the Storey House staff team. ### Adult Crafts Instructor @ Stanford Alumni Association Jan 2011 – Jan 2011 | Stanford Sierra Camp (Fallen Leaf Lake) The Crafts Instructor budgets, designs, and implements craft projects for adult guests at Stanford Sierra Camp, a camp for Stanford alumni and their families. Projects include Anthropologie knock-off fabric necklaces using Indonesian batik, Chan Luu inspired beaded bracelets, collaged duct tape wallets (using clear duct tape), and paper mache photo frames. ### Research Assistant @ Winship Cancer Institute of Emory University Jan 2010 – Jan 2010 ### English Teacher (Volunteer) @ Tanah Embet Kindergarten Jan 2010 – Jan 2010 | Tanah Embet, Indonesia ### Tutor (Volunteer) @ Daraja Academy Jan 2009 – Jan 2009 | Nanyuki, Kenya ## Education ### Bachelor's Degree in Human Biology, with a Minor in African Studies Stanford University ### Master of Arts (M.A.) in Service Design Royal College of Art ### High School Henry M. Gunn ## Contact & Social - LinkedIn: https://linkedin.com/in/ali-maggioncalda --- Source: https://flows.cv/alimaggioncalda JSON Resume: https://flows.cv/alimaggioncalda/resume.json Last updated: 2026-03-25