Built brand and product UX from the ground up, including our design system, research practices, and content standards

Build and scale a multidisciplinary design org across product design, research, content, and motion, hiring and setting team operating rhythms

Ship end-to-end flows that support growth to 200k+ users

Partner with Product, Engineering, Data, and Compliance to align roadmap, reduce risk, and increase delivery velocity

Establish a research program across qualitative and quantitative methods to identify friction, prioritize opportunities, and validate releases

Build a scalable component library and interaction patterns to increase consistency and reduce rework

Improve key funnel and retention outcomes across onboarding, core actions, and support resolution

Present strategy and insights to leadership to drive prioritization and resource allocation

Introduce LLM-assisted workflows to interpret and structure financial information from structured and unstructured inputs including documents, forms, and free text

Design human-in-the-loop review experiences to catch inconsistencies, reduce manual effort, and improve accuracy

Streamline internal operations with summarization and decision-support patterns while maintaining compliance and audibility

Define UX standards for AI features including confidence cues, escalation paths, error states, and clear user control

Partnered with product and engineering to map complex flows involving wallets, transfers, liquidity, and enterprise onboarding concepts

Worked on enterprise-grade UX patterns for financial institutions, with focus on clarity, trust, and operational readiness

Contributed to platform consistency through shared interaction patterns, component reuse, and design system alignment

Supported discovery and rapid iteration, translating technical constraints into user-centered workflows

Collaborated cross-functionally with stakeholders across product, engineering, and go-to-market to ship incremental releases

Drove discovery, interaction design, and execution for major flows and platform improvements

Shipped high-impact features including instant transfers experiences and platform modernization

Built alignment across product, engineering, research, and stakeholders; mentored designers and raised craft standards

Used research and data to improve conversion, reduce support burden, and increase retention

Led discovery, user research, information architecture, and end-to-end UX for client engagements

Created design systems and scalable UI patterns to accelerate delivery across teams

Partnered with engineering and stakeholders to ship core product flows and improvements

Contributed to early design foundations during growth, leading into acquisition