Managing Director of Design Systems and Content Strategy.
• Spearheaded the development and successful implementation of TIAA's design system, improving design efficiency.
• Managed the creation of a comprehensive writing style guide and system documentation, reducing content development time.
• Established a governance model and processes to maintain the integrity and evolution of the design system and ensure adoption, including design processes for the whole organization.
• Acted as liaison between UX and brand teams to drive new brand adoption through the design system.