Leading design initiatives on Meta's Growth team

Spearheaded the design strategy for the Zillow-Opendoor strategic partnership, empowering homeowners with diverse buying and selling pathways.

Directed the engagement and growth design vision across Zillow Offers and Mortgage lines of business to drive full-funnel conversion and long-term retention.

Led design experiences in a consumer-facing global design team that focused on innovative B2B & B2C engagements to create UX implementations in an accelerated timeframe to create meaningful business impact.

Strategic Facilitation: Led high-impact B2B and B2C digital transformations by facilitating Design Thinking workshops for C-suite executives and cross-functional stakeholders

E2E Product Execution: Managed the end-to-end product lifecycle, from participatory user research and journey mapping to delivering high-fidelity prototypes, ensuring all solutions aligned with SAP’s design language to drive measurable business value.

Design Advocacy & Mentorship: Scaled the design organization by hiring and onboarding talent, while mentoring cross-functional specialists to effectively communicate the ROI of design to the broader business.

Led the driver acquisition design strategy by optimizing the onboarding experiences. Used rapid experimentation and iterative design to remove friction from the conversion funnel, directly increasing driver supply through a streamlined web and mobile experience.

Oversaw design and interaction models for animated character rigs, and workflow automation for real-time facial tracking datasets.