# Amrish Patel > Senior Experience Design Manager at Wells Fargo Location: San Francisco Bay Area, United States Profile: https://flows.cv/amrishpatel Experienced UX designer with focus on developing simple solutions over complicated ones and giving continuous attention to technical excellence. ## Work Experience ### Senior Product Design Manager @ Wells Fargo Jan 2021 – Present | San Francisco Bay Area ### Experience Design Lead for Wholesale Lending @ Wells Fargo Jan 2019 – Jan 2021 | San Francisco Bay Area ### Senior User Experience & Interaction Designer @ Bank of the West Jan 2018 – Jan 2019 | San Francisco Bay Area Managed a team of designers responsible for the architecture and design across all desktop, tablet and mobile platforms. Through collaboration with our research team, content strategy and visual design, we worked closely with our product and technology partners to produce the best design solutions for our users — from consumer, small business, commercial and enterprise software. Focused on both mobile and online platforms -- from mobile payment/wallet designs to transaction-based functionality in the authenticated environment Led multi-disciplinary user-experience project teams consisting of visual designers, content strategists, and others Design and deliver UX designs and documentation Created interactive prototypes to better convey design solutions for product owners, technology partners, and usability testing Managed a project team consisting of content strategist, visual designer, and work in conjunction with usability engineers and researchers Led visioning efforts to conceptualize and explore new experiences and help inform and influence business / product partners Developed, documented, and implemented processes and standards — partnering with business, development, legal/ risk/compliance Scope, size, and define project strategy and requirements for desktop and mobile platforms Coordinated pre-project design sessions with business/product partners and research specialists Created a custom UX documentation tailored to the project: competitive analyses, audits, inventories, site maps, prototypes and wireframes Managed vendor relationships in order to influence and improve design direction; communicating recommendations to executive leadership Mentored/educated team members and partners based on UX practices, ADA Compliance and other industry knowledge I also helped manage visioning work across the team, define processes, and manage vendor relationships and outside agency designers. ### Senior User Experience Designer @ Thomson Reuters Jan 2017 – Jan 2017 | San Francisco Bay Area ### Senior User Experience Designer @ Casenet, LLC Jan 2017 – Jan 2017 | San Francisco Bay Area Worked on a product to provide efficient Care Management Solutions. A few highlights include understanding Paint Points of the Service Providers, regularly conducting internal and external Stakeholder Meetings, redefining Task Flows, Design and Develop solutions through means of Rapid and Interactive Prototyping, Wire Framing, Collaborating with developers on the minutest details, Validation and Educating End User through workshops and presentations. ### Senior User Experience Designer @ Hewlett Packard Enterprise Jan 2016 – Jan 2017 | Palo Alto, California ### Senior User Experience Designer @ The World Bank Jan 2016 – Jan 2016 | Washington D.C. Metro Area Collaborating with CX Designers, Content Strategists, Producers, and Researchers on multi device experiences for online and mobile banking, financial education, product information, tools, and applications Solve complex problems with simple, industry-leading user interface design solutions Develop scenarios, navigational structures, sitemaps, user flows, screen designs, interaction models and functional templates, then assist the project team with the creation of visual design and content artifacts Design, develop, test and refine prototypes Work on large projects as well as ongoing maintenance, both independently and as part of a team Work with project teams to understand business goals and identify customer needs Partner with product managers, project managers, developers, business analysts, legal/compliance, and more Analyze relevant internal and external sites and consult standards and guidelines as well as policies to determine best practices iterate or extend existing designs, apply existing standards to new products or functionality, or redesign Consult with business stakeholders to educate and inform around the business value of experience design and user centered design practices Lead series of projects and complex programs Present the entire experience to large groups or senior leaders Moderate working sessions Participate in early discovery work that helps to determine future strategy Advocate for change that enhances customer experience and improves process Act as a key player in the strategic design process of projects, assuming responsibility for the overall Customer Experience strategy and execution Develop new research and test theories that lead to alternative, leading edge design solutions Define and deploy design strategies ### Independent UI Designer @ Aloki Inc. Jan 2016 – Jan 2016 ### User Experience Designer @ Casenet, LLC Jan 2015 – Jan 2016 | San Francisco Bay Area Participate in user-research for behavioral engineering solutions. My current project involves study and analysis of patient behavioral patterns and cognitive load reduction in appointment scheduling. I have also been provided with an opportunity to make the patient process flow as seamless as possible. Created user stories and task flows for patient registering, sign in, appointment scheduling. This project involves creating specification sheet for adaptive and lean user experience design. ### User Experience Designer @ Jewelry Television Jan 2012 – Jan 2015 Conducted strategic and tactical user-research studies to provide consumer insight and presented findings to company executives. Worked on projects that leveraged the strength and mechanism of the existing services while creating new features focused on ease of use and a refreshing visual experience for on the go customers. Created wireframes and Hi fidelity prototype showing app behavior for mobile application. ### Web UX Designer and Researcher @ Independent design work Jan 2010 – Jan 2012 Work closely with a multi-disciplinary team to create intuitive websites and streamlined interfaces for mobile applications that redefined the market landscape while ensuring the attainment of clients’ business and marketing objectives and brand strategies. Decreased page abandonment rates for Yalee’s Asian Bistro website to 40% by applying knowledge of user-centered design methods, human-computer interaction and industry best practices to drive useful and usable interface design solutions. Optimized user experience and behavior by designing new Web pages or redesigning existing pages in response to user feedback. ### Assistant Professor in Accessory Design & Cluster Development Project Coordinator @ national institute of fashion technology Jan 2007 – Jan 2009 Delivered instructions on Systems Design, Design Methodologies, Product Design and Human Psychology. Developed and proposed educational curriculum for delivery of Research based coursework. Inspired students and staff to integrate technology into classroom and daily activities. Created interactive prototypes and UI specifications including screen layouts, color palettes, typography and user-interface elements for the institutes website. ### Product Design and Development Manager @ Vaibhav Gems Ltd Jan 2006 – Jan 2007 Managed Design projects using internal and external resources for product development and product promotion (online & television). Managed and worked with designers and customers to create sketches and prototypes to meet the requirements. Created comprehensive information architecture to partner effectively within cross-functional teams. Conducted strategic and tactical user-research studies to provide consumer insight and presented findings to company executives and department heads. Connected constantly with customers and suppliers through market visits and trade shows. Responsible for trend spotting in fashion and couture jewelry. ### Senior Designer & Business Development Executive @ Bell Ceramics Ltd Jan 2002 – Jan 2006 Responsible for creating information architecture for use in design development and product promotion activities. Developed and created innovative concepts in keeping with strategic positioning of products. Created information architecture and interaction design architecture, develop strategy and UX designs (site flows, scenarios, site maps and wireframes) for the company website. Worked closely with clients and project teams. Demonstrated technical knowledge of relevant solutions, priorities, trend and solution development methodologies. ## Education ### PG Diploma in Industrial and Product Design National Institute of Design ### B.FA in Sculptures Maharajah Sayajirao University ### Shreyas Vidyalaya ## Contact & Social - LinkedIn: https://linkedin.com/in/amrishnpatel --- Source: https://flows.cv/amrishpatel JSON Resume: https://flows.cv/amrishpatel/resume.json Last updated: 2026-04-13