• Spearheaded AI/ML infrastructure marketing initiatives, engaging strategic customers and driving notable growth in AI-related storage adoption.

• Conceptualized and led “Tech Day 2024,” collaborating with AI/ML partners (Twelve Labs, Ori Cloud, Axle AI) to enhance market visibility and reinforce Backblaze’s position in the AI space.

• Accelerated go-to-market efforts for Event Notifications, enabling an earlier-than-planned product launch and contributing to early market momentum.

• Led enterprise positioning around the free egress price change, attracting heightened interest from businesses seeking more cost-effective cloud solutions.

• Drove up-market initiatives aimed at technical decision-makers, fostering strong engagement and contributing to notable developer-focused growth.

• Supported a major public offering by crafting enterprise narratives that showcased market potential and business expansion.

• Launched and expanded a universal data migration service, leveraging AWS migration messaging to attract and retain enterprise customers.

• Founded and scaled a key industry event (Tech Day), collaborating with prominent partners like Snowflake, Fastly, Cloudflare, and CoreWeave.

• Authored multiple industry blog posts on open cloud technologies, AI/ML applications, and product updates, reinforcing the company's thought leadership.

GOOD HANDS is a creative growth agency specializing in helping early-stage companies accelerate growth. Acting as an extension of your team, we handle marketing, creative, and web development, empowering you to focus on scaling while we take care of the rest.

Get in touch with us: hello@goodhands.co

UGC Agency is a full-service agency based out of the UK that puts user-generated content at its core to create more engaging and authentic experiences for some of the biggest brands in the world. UGC Agency understands the power of community-driven content and allows brands to harness it and create memorable and award-winning Web, DOOH, Retail, and Office activations.

Our latest collaboration with Help Refugees and Clear Channel called, #ChooseLove, allowed us to harness the power of community voices and amplify them across several channels around the globe, to help raise funds and awareness for refugees in need: https://helprefugees.org/choose-love-social-media/.