# Ana Livia N.

> Product Designer

Location: Lorena, São Paulo, Brazil
Profile: https://flows.cv/analivian

Olá,

Sou Designer 6 anos, iniciei minha carreia como designer gráfica e há cerca de 4 anos migrei para Product Design. Sou apaixonada por causar impacto por onde eu passo. Já trabalhei em diferentes setores como: E-commerce, fintechs, e Softwares como Serviço.

## Work Experience
### Product designer Sr - Founding Team @ Start Carreiras
Jan 2023 – Jan 2025

### Product Designer @ Catarse
Jan 2022 – Jan 2023

### Product Designer | Pagseguro Pagbank @ Invillia
Jan 2021 – Jan 2022
I work in a cross-team of financial services at Pagbank, through all design process. Pagbank is a digital bank of the UOL group, which has more than 7 million customers.

Responsibilities:
- Problem validation
- Creation of schedules
- Benchmarking and deskresearch
- Qualitative and Quantitative Research
- UX flow
- UI
- High fidelity prototyping
- Moderated and unmoderated usability testing
- Handoff for engineers
- Review of screens developed

### Mid Product Designer | Uol @ Invillia
Jan 2021 – Jan 2021
I worked on the development of a service application for UOL. Grupo Uol is one of the largest online service companies in Brazil.

Responsibilities:
- Benchmarking and deskresearch
- Research planning
- UX flow
- UI
- High fidelity prototyping
- Handoff for engineering
- Metric tracking

### Product Designer @ a55
Jan 2021 – Jan 2021 | São Paulo, Brasil
Responsible for starting the project of the company's new backoffice, transforming manual loan processes into automated ones. I worked cross in the formalization, assets and pricing teams, with the objective of identifying problems and aligning all the internal processes of the product.

Responsibilities:
- Problem validation
- Prioritization of demands
- Facilitation of dynamics
- Qualitative Research
- Requirements definition
- UX flow (Miro)
- UI
- Creation of the service blueprint
- Low and high fidelity prototyping (Figma)
- Moderated and unmoderated usability testing (Maze and Meets)
- Handoff for engineering

### Founder - Focus on UI/UX @ BStamper
Jan 2018 – Jan 2021 | Lorena, São Paulo, Brasil
BStamper is a SaaS for creating stamp negatives. I was responsible for the entire UI, UX and Research process of the entire product, from the validation and ideation process to the official launch of the product. Today the app has about 150 premium users.

The app was created from the analysis of recurring contacts from CarimFlex customers expressing their difficulties in producing negatives. After identifying these difficulties, in partnership with CarimFlex, we set up a small squad to refine and solve the problem. BStamper was officially released in April 2019.

Techniques and tools:
- Definition of project objectives
- Problem validation, categorization and analysis
- Quantitative Research (typeform)
- UX Persona creation
- Requirements definition
- Benchmarking
- UI
- UX flow (draw.io)
- Low and high fidelity prototyping (Sketch)
- Moderate and unmoderated usability testing (orange lucky)
- Handoff for engineering (Zeplin)
- Product launch
- Metric tracking

### UI / UX Designer and Front-end developer @ CarimFlex
Jan 2020 – Jan 2021 | Lorena, São Paulo, Brasil
Creation of the company's new e-commerce (webapp) in HTML, CSS, Javascript, React, Material-UI, Storybook; Creation of the user interface and experience using Sketch, Photoshop and Illustrator

### Designer @ CarimFlex
Jan 2016 – Jan 2019 | Lorena e Região, Brasil
UI/UX of all websites and applications (portfolios, ecommerce and landing pages); Conducting online surveys; Problem validation; Creation of visual identity; Product photography; Creation of online and offline advertising campaigns (flyers, email marketing, social media posts; website banner);

### Operadora de telemarketing @ CarimFlex
Jan 2014 – Jan 2016 | Lorena e Região, Brasil
Atender clientes no chat online do e-commerce da empresa, no email; auxiliar clientes no processo de compra e pós-compra

### Fundadora @ Nuno Ateliê
Jan 2019 – Jan 2020 | Lorena, São Paulo, Brasil
Criação de embalagens, itens para festa e papelaria personalizada em geral.


## Education
### Psicologia
Faculdade Serra Dourada de Lorena

### Certification in User-centered design
Pontifícia Universidade Católica do Rio Grande do Sul

### Certificação in Liderança em design
Pontifícia Universidade Católica do Rio Grande do Sul

### B2 - Upper Intermediate English in ingles
EC English Language Centres Alumni

### Bachelor in Design
UNIFATEA - Centro Universitário Teresa D'Ávila

### Technical school in Visual Communication
ETEC - Escola Técnica Estadual de São Paulo

### Ensino Secundário in Inteligência Financeira
Gustavo Cerbasi

### Ensino Secundário Profissional in Empreendedorismo: Pronto para Crescer
Faculdade Sebrae


## Contact & Social
- LinkedIn: https://linkedin.com/in/analivianunes
- GitHub: https://github.com/AnaNunes
- Behance: https://www.behance.net/anavieiranunes

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Source: https://flows.cv/analivian
JSON Resume: https://flows.cv/analivian/resume.json
Last updated: 2026-03-31