• Directed and built the Matterport brand across marketing materials through digital marketing campaigns, emails, landing pages, and social platforms

• Brand designer for company IPO, communicated design strategy with VP-level executives

• Created app store imagery for Android and iOS (leading to a 40% increase in conversion-to-install of our app)

• Designed digital marketing campaigns, emails, landing pages, social posts, and client toolkits to drive incremental product engagement

Concepted and produced out-of-home collateral for events such as CES, Tour of California, and other health trade shows to promote Rally/ UnitedHealthcare

• Led design of Rally Coach brand style guide

• Partnered with Senior Art Director, copywriters, and product to create a digital Rally brand book

• Collaborated with the editorial team to

identify opportunities to enhance health content through infographics, illustrations, icons, etc.

• Buildout and design of weekly newsletters to 1M+ readers

• Redesigned 100+ lifestyle and drug icons