# Andrea Holtz

> Content Designer, Copywriter and Editor, Graphics Specialist

Location: Santa Cruz, California, United States
Profile: https://flows.cv/andreaholtz

I love working in marketing as a copy editor, designer, and project manager. I aim to join a productive team, contributing insight while publishing great content.

Marketing Skills:
Experienced in brand/voice management, multimedia strategy, and managing large projects.

Communications and Content Development Skills:
Copywriting, proofreading, editing, and quality assurance.
Creation of online materials: website/landing page design (including content updates), banner ads, email campaigns/newsletters, and social media engagement.
Design for print collateral: signs, displays, brochures, and catalogs.
Development and styling of slide decks (internal and sales presentations).
Photo editing, product photography, and image/copy database management.

Application Knowledge and Skills:
Expert proficiency in Adobe Creative Cloud applications: Photoshop, InDesign, Illustrator, Dreamweaver, and Acrobat Pro.
Frequent use of HTML and CSS editors (including Adobe Experience Manager, Wordpress, and other content management systems), platforms for building email campaigns (including Mailchimp), and project communication tools (including JIRA, Workfront, Basecamp, Outlook, Excel, Teams, and Zoom).
Experienced with Canva, Figma, Keynote, and Powerpoint.

I'm a team player, a great listener, and a lifelong learner. I love to share what I know and help others.
I have good communication skills, especially with the written word, a large professional vocabulary, and a rapid reading rate. I thrive in a fast-paced, changing environment. My analytical problem-solving skills enable me to find solutions quickly. I love sensible systems and processes, and refining them or building better ones.

My portfolio demonstrates how I've concepted, written, and built everything from emails, to webpages, to store signage, to catalogs, to magazine ads, to billboards.

I've worked remotely with people on many teams and with outside partners since 2020, and look forward to further collaborations.

## Work Experience
### Design and Copywriting, Marketing Consultant @ Unknown
Jan 2024 – Present

### Senior Website Content Editor @ Blue Shield of California
Jan 2021 – Jan 2024
Website content strategy, editing, quality control and publishing, for an audience of health insurance members and prospects, including B2B/employer.

### Marketing Content Designer and Coordinator @ West Marine
Jan 2007 – Jan 2020
Multimedia advertising, graphics/content design, project management and tracking, quality assurance.

### North/Western U.S. Publication Design Manager @ Thunder Press
Jan 2005 – Jan 2007
Page layout and project management for national publications, ad design, photo editing, cover design.

### Graphics Director @ Mid-County Post
Jan 2003 – Jan 2005
Page layout of biweekly publications, copywriting as Events Editor, ad design, quality assurance, photo editing, image database maintenance.

### Digital Imaging Specialist @ Bay Photo Lab
Jan 1995 – Jan 2003
High-end Photoshop work. Photo collages, promotional headshots and business cards, wedding photography edits, restoration of historical images, multimedia projects (including slide decks).

### Assistant Art Director @ Model Die Casting
Jan 1993 – Jan 1995
Development of concept and artwork for product schematics/graphics, technical illustration, ad design, copywriting, catalog and brochure layout design, product photography.


## Education
### A.S. in Graphic Design and Communications
University of Northwestern – St. Paul


## Contact & Social
- LinkedIn: https://linkedin.com/in/andrea-holtz-contentdesign

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Source: https://flows.cv/andreaholtz
JSON Resume: https://flows.cv/andreaholtz/resume.json
Last updated: 2026-04-13