# Andy Hooper > Design + Product Leadership | Physical + Digital Ecosystems | Ex-Intel, Blink, frog Design Location: San Francisco, California, United States Profile: https://flows.cv/andyhooper I build and lead creative teams that become essential partners in shaping and launching industry-defining experiences at scale. My approach combines deep research, immersive storytelling, and a multi-disciplinary background to build tools and teams that promote sustained collaboration across design, engineering, product, and marketing disciplines. This has enabled me to partner with global business leaders including Amazon, Disney, Intel, Mercedes-Benz, and Microsoft. Together, we've shaped award-winning digital, physical, and experience design solutions and an IP portfolio that drives global market share and measurable business impact. I believe purposeful products are crafted by exceptional teams. My leadership approach creates environments where individuals thrive, delivering breakthrough experiences that balance strategic business objectives with creative excellence. ## Work Experience ### Executive Advisor @ Spanner Jan 2025 – Present | Los Gatos, CA Shaping portfolio strategy and physical-digital delivery frameworks for a leading hardware development consultancy. Driving brand narrative, client engagement models, and program architecture across consumer electronics, health + longevity, and AI-enabled product categories. ### Strategic Advisor & Head of Innovation @ Stealth Startup Jan 2024 – Present | San Francisco, CA Strategic Advisor to PoolDeck, an AI-powered image infrastructure platform built for brand and creative teams managing visual assets at scale. Developing a creator-focused multimodal AI platform in stealth at the frontier of voice, vision, and spatial computing. ### Head of Experience Design, Next Unit of Compute Group @ Intel Corporation Jan 2020 – Jan 2023 | San Francisco Bay Area Led experience strategy, design and product portfolio delivery for Intel’s Next Unit of Compute Group (NUC). Built comprehensive design systems that elevated brand and product impact. Trusted strategic partner to C-Suite, engineering, product and marketing leadership, leveraging research and data insights to evolve product strategy. Built, coached and led a multi-disciplinary team of 35+ across multiple levels of the organization. • Successfully launched a portfolio of 15+ cross-disciplinary products by fostering cross-functional collaboration, establishing transparent communication channels between design, research, engineering and marketing, resulting in elevating the team’s perceived value and impact and enabling the successful sale of the NUC division to Asus. • Pioneered holistic product development framework to inform a 5-year strategic roadmap reflecting industry and customer needs, championed cross-platform digital craft across all customer touchpoints. Refocused the brand, enabling higher profit margins and contributing to additional $500M in annual revenue. • Championed an inclusive and growth mindset in developing people, partners, and culture by mentoring and managing a spectrum of UX and Engineering talent and establishing clear career development paths. ### Senior Director, User Experience Design @ Intel Corporation Jan 2014 – Jan 2020 | San Francisco Bay Area Owned multimodal experience strategy and immersive product portfolio delivery across every touchpoint with Intel's internal partners and external customers. Led a multi-disciplinary team pioneering design and development for new immersive experiences (XR, Cloud, Mobile + PC), the future of work and content creation platforms. • Designed next-generation sense-based wireless technologies delivering seamless XR, voice, vision, spatial computing experiences across the PC ecosystem, resulting in all major OEM partners adopting these immersive features into their product portfolios and stacks. Generated over $2B in revenue growth over 4 years. • Delivered pioneering XR use cases, immersive prototypes, and reference designs, enabling executives, business development, and sales teams to partner with top global Smart Home ecosystem players, resulting in 5 marquee production wins in US, PRC, and Europe, delivering multi-million-dollar revenue and a pipeline of 10+ next gen opportunities. • Led Intel’s Next-Gen Creator and Immersive Media strategy, pioneering immersive storytelling experiences, content creation workflows, built dynamic digital and physical prototypes, that aligned C suite leadership with user engagement metrics and drove the value of an untapped 200M+ creator market. • Architected industry-leading experience ecosystems with intuitive voice, vision and gesture interfaces, partnering with customers including Amazon (Alexa) and Microsoft (Cortana + CoPilot), shaping the foundation of humancentric AI/ML strategy and providing invaluable data driven metrics for the business. ### Vice President of Design @ Electric Applications, Inc. (EAI) Jan 2014 – Jan 2014 | Phoenix AZ, and San Francisco, CA Led strategic development of EAI's design and marketing presence to ensure market leadership with innovative clean electric energy and storage technologies for the former President of ECOtality’s new company. • Developed & delivered EAI's complete brand presence by building their suite of digital and physical product offerings and ensuring world class experiences were paired with groundbreaking technology. • Architect of the Experience Design for EAI, presenting dynamic data access and diagnostics for electric energy storage devices. Unlocking and enabling an IP portfolio, and UI/UX assets that were built and leveraged. ### Vice President of Products, Blink. @ Blink Charging Jan 2011 – Jan 2014 | San Francisco, CA Responsible for the design and development of the Blink family of products and brand. (smart charging network for Electric Vehicles). This involved complete customer journey, digital and physical products, front-end user interfaces, and back-end dash boards. This network was deployed in over 1,000 cities located in 37 states across North America and was the largest network of its kind in the world. • Developed the complete ecosystem of networked physical and digital products, launched a new industry category, and set global standards for brand, marketing, digital, and physical experiences. • Built powerful partnerships with over 40 Fortune 500 companies including ABB, Cisco, GM, IKEA, Macy’s, Mercedes Benz, Nissan, SAP and VW Audi. • Led design and development of the Smart EV charging ecosystem, including smart EV chargers, mobile devices, and app and map interfaces; EV Chargers awarded Clio and One Shows for brand and IDSA iDEA for product. ### Business Development, Product @ frog design Jan 2009 – Jan 2011 Crafted engaging approaches for programs by focusing my passion and skillsets on the entire design process, providing a complete holistic offering, and deeper and more robust agency / client relationships. • Built strong and significant partnerships with clients by investing in long term relationships, working as the point person for all aspects of the engagement, building trusted repeat business and delivering Q on Q growth. • Positioned team as innovation and marketing stewards, delivered more strategic investments and ensured frog inspired the culture of the agency’s clients. • Delivered $2M+ business including ECOtality’s Blink EV chargers, providing best in class marketing assets, brand presence and design impact. ### Chief Designer, San Francisco @ The Arts Fund Jan 2008 – Jan 2010 Lead creative, Brand and User Interface domain expert. Immersed at every level of the design process from strategic planning, design research, initial pitches and proposal writing to hands on concept generation, evolution and presentation. ### Design Director @ Sparkfactor Design Jan 2004 – Jan 2008 Lead creative, Involved in all aspects of a multi disciplinary studio. Immersed at every level of the design process from strategic planning, design research, initial pitches and proposal writing to hands on concept generation, evolution and presentation. ### Lead Industrial Designer @ Smart Design, San Francisco, CA Jan 2002 – Jan 2003 Primary Industrial designer in a multi disciplinary studio, responsible for holistic integration of Industrial design within all other disciplines at Smart SF. Involved in all aspects of the design process from strategic planning, initial pitches and proposal writing to hands on concept generation, evolution and presentation. Project teams were often bi-coastal, involving constant in-depth communication, coordination and liaison.Projects included: kaleidescape - a start up next generation media company, Coca Cola, Lego, Oxo and Microsoft. ### Design Manager @ IDE, Inc. Scotts Valley, CA, Jan 1997 – Jan 2002 Lead Designer, responsible for all aspects of the design process and the growth and development of the Industrial Design group within the company. Role included design and evolution of specific projects, maintaining relationships with existing clients and attracting and nurturing new clients. Created, developed and completed over 30 projects, including work for Kestrel bikes, NCD, Ericsson, Mitsubishi, Silicon film, Creative labs, Adaptec and 3 Com. ### Design Consultant @ Medium Jan 1996 – Jan 1997 ### Industrial Designer @ Hauser, Inc. Los Angeles, CA. Jan 1994 – Jan 1996 ## Education ### Bachelor of Arts in BA, Industrial Design Central Saint Martins, University of The Arts London ### Diploma in General Arts & Design (Merit.) in Design Somerset College of Art and Design ## Contact & Social - LinkedIn: https://linkedin.com/in/andyhooper - Website: https://awhoops.myportfolio.com --- Source: https://flows.cv/andyhooper JSON Resume: https://flows.cv/andyhooper/resume.json Last updated: 2026-04-05