# Angela Luo > Design/Sociology/Cognitive Science/Data Science @ UC Berkeley | Incoming Digital Design Intern @ Kendo Inc. Location: Berkeley, California, United States Profile: https://flows.cv/angelaluo1 ## Work Experience ### Product Designer @ DermaMatch AI Jan 2025 – Present | Berkeley, California, United States ### Building Operations Assistant 2 @ ASUC Student Union Jan 2024 – Present | Berkeley, California, United States ### Building Operations Assistant 1 @ ASUC Student Union Jan 2024 – Jan 2024 | Berkeley, California, United States Assisted guests at Student Union information desks by providing campus and general resources Conducted hourly building walkthroughs, reporting incidents and maintenance requests. ### UI/UX and UXR Design Consultant @ Notability Jan 2025 – Jan 2025 Partnered with Notability’s Learn team to investigate how teachers adopt and integrate AI-powered classroom tools. Conducting educator interviews, surveys, diary studies, and competitive analysis to explore teaching practices, attitudes toward AI, and barriers to using Notability. Synthesized findings into an insights deck to guide design of AI tools. ### UI/UX Designer @ LawBandit Jan 2025 – Jan 2025 Redesigning LawBandit’s pre-law learning platform on Figma, focusing on reducing cognitive load during onboarding and streamlining user flows to improve comprehension and retention for first-time users. Conducted user interviews and usability tests on law students to uncover major pain points around study fatigue and concept tracking; synthesized insights into two actionable personas and journey maps. Using Figma and Adobe After Effects, designed flyers and animations promoting services to students and website visitors. ### UI/UX Designer @ Eydle Jan 2025 – Jan 2025 Designed user flows and interface components for the new Eydle Scam Safety Certification SaaS platform, enabling security assessments for mobile, web, and cloud apps. Developed user-centered prototypes for key features including app submission, assessment result dashboards, and remediation guidance, improving usability for both end-users and security analysts. Analyzed Eydle’s existing website and redesigned it according to WCAG 2.1 accessibility guidelines, improving usability for diverse users. Designed marketing templates for LinkedIn and Instagram posts, standardizing branding, enhancing visual appeal, and aligning designs with accessibility standards. ### Web Development and Graphic Design Research Apprentice @ University of California, Berkeley Jan 2024 – Jan 2025 | Berkeley, California, United States Designed posters, banners, and icons for an education center in Sumy, Ukraine. ### Web Design Gold Team Lead @ Innovative Design Jan 2024 – Jan 2025 | Berkeley, California, United States Mentored 8 web designers on client projects. Taught workshops on human-centered design, UI/UX, and frontend web development. ### Web Design Associate @ Innovative Design Jan 2024 – Jan 2024 | Berkeley, California, United States Ideated potential redesigns for the Finance Excellence Development Society website, completely rebranding and modernizing the website through creating a new design system. Created high fidelity prototypes on Figma before developing the final website using Wordpress. ### Marketing Director @ Berkeley Innovation Jan 2024 – Jan 2025 | Berkeley, California, United States Lead development and execution of comprehensive marketing strategies to increase outreach and engagement, focusing on promoting equitable design education and fostering a welcoming club culture. Manage social media campaigns and content calendars, oversee recruitment marketing, and coordinate photoshoots and promotional materials, ensuring cohesive visual identity across platforms. ### Product Design Consultant @ CNTNDR Jan 2024 – Jan 2024 | Berkeley, California, United States Applied the human centered design process to prototype a new mobile interface and viable product for CNTNDR, a gamified music battling app. Worked in a team to implement client-specific designs using Figma. Analyzed data from interviews with 6 music producers and a survey from 60+ listeners. Conducted competitive analysis of 8 companies on their mobile app UI/UX and gamification systems. ### Vice President of Design @ EthiCAL Apparel Jan 2024 – Jan 2024 | Berkeley, California, United States ### Design Associate @ EthiCAL Apparel Jan 2023 – Jan 2024 | Berkeley, California, United States Designed a sticker pack and baby tee for EthiCAL's Fall 2023 and Spring 2024 product launches. Managed the Design-a-thon, a design contest in partnership with Adobe Enhanced skills in Adobe Illustrator, Adobe Fresco, and Procreate ### UI/UX Design Consultant @ Medocity, Inc. Jan 2024 – Jan 2024 Consulted for Medocity, a healthcare company, on website redesign. Worked in a team to conduct UI/UX research, led 6 usability tests with pharma professionals, performed competitive analysis on 8 companies, and synthesized research. Created high fidelity prototypes on Figma with modernized designs of 6 website pages. ### Founder of Non-Profit @ Bibli Youth Literature Services Jan 2020 – Jan 2024 | Toronto, Ontario, Canada At Bibli, we write/illustrate/publish pictorial story books for destitute schools internationally. We have completed 30+ books in the past year, accompanied by audio and translated in over 6 languages (French, Chinese, Korean, Ukrainian, etc.). In one year, we have accumulated 300+ international volunteers. In May, we raised $700+ for a Ugandan orphanage, which saved them from eviction. We were also featured on the social media of Canadian children’s author Robert Munsch. ### Corporate & Public Relations Associate @ Pioneers in Engineering Jan 2023 – Jan 2024 | Berkeley, California, United States Created designs for PiE and volunteer at their events, such as the PiE Fall'23 robotics competition. ### Art Teacher @ Jin Art Education Jan 2023 – Jan 2024 | Toronto, Ontario, Canada Lead the winter camp for students from grades 9-11. Instructed how to draw still-life and how to do oil painting. Also offered advice to students on creating their university art portfolios. ### Campus Research Ambassador @ Warner Bros. Discovery Jan 2023 – Jan 2023 I record qualitative and quantitative data on the content consumption of myself and other students. I then analyze the data for trends. Through this experience, I developed analytical, communications, and outreach skills. ### Marketing/Design Director @ World Affairs Conference Jan 2022 – Jan 2023 | Toronto, Ontario, Canada I managed the marketing and design team, outreached to potential panelists, and created promotional material. From my time as director, I developed communications experience, graphic design skills in Canva, and management skills. ### Student @ Shad Canada Jan 2022 – Jan 2022 | Sudbury, Ontario, Canada I participated in the SHAD program at Laurentian University, developing various skills in STEAM and leadership. ### Debate/Math/French Tutor @ Bored of Boredom Jan 2020 – Jan 2022 I taught free debate/math/French classes twice per week using my own material to 32 students in grades 3-8 from around the world on Zoom. At school, I regularly participate in municipal and provincial debate and public speaking tournaments. I also design merchandise and promotional material for the debate club, judge at several provincial tournaments, help the school host tournaments, and teach debate workshops for grades 7-10. ### Student Volunteer @ Unionville Home Society Jan 2019 – Jan 2022 I entertain seniors by hosting games, performing music, and conversing with them. I also help organize events, e.g. the Holiday Bazaar. Occasionally, I aid the nurses with caretaking, e.g. delivering food and medication. ### Creative Writing Blogger @ Ripple Foundation Jan 2021 – Jan 2022 Wrote blogs about creative writing, such as an instructional blog on how to write a good hook, as well as writing advice, like how to generate good story ideas. ### Marketing Director @ Listen.One Jan 2020 – Jan 2021 | Arizona, United States The goal of Listen.One is to spread awareness on the importance of proper communication for mental health by offering free chatting services for anyone that just needs to talk. Originally a marketing team intern, after just two months, I was promoted to director. I led the team in managing social media accounts and outreaching to news stations. ## Education ### Bachelor's degree in Sociology, Cognitive Science, Data Science, Design University of California, Berkeley ### IB High School Diploma in Fine/Studio Arts, General Branksome Hall ## Contact & Social - LinkedIn: https://linkedin.com/in/angelaxyluo --- Source: https://flows.cv/angelaluo1 JSON Resume: https://flows.cv/angelaluo1/resume.json Last updated: 2026-04-13