Designed and shipped MVP in under 3 months, driving 1K+ early signups and strong initial engagement

Conducted qualitative user research and usability testing with 20+ designers to identify pain points and refine product direction

Played a key role in company-wide rebrand, updating components across the marketing site and product

Conducted user research and testing to validate workflows and designs

Designed a responsive marketing site and social media campaigns that supported a successful product launch

Worked directly with founder to create a brand identity that fit the product and it's purpose

Collaborated with marketing team to design visual assets for social media platforms

Created a design system from the ground up that helped scale the product faster