# Anna Effort

> Designing tools for developers

Location: San Francisco Bay Area, United States
Profile: https://flows.cv/annaeffort

## Work Experience
### Senior Product Designer @ IBM
Jan 2025 – Present
(DataStax acquired by IBM)

### Senior Product Designer @ DataStax
Jan 2024 – Jan 2025

### Senior Product Designer @ Mezmo
Jan 2022 – Jan 2023
Product Design for new data pipeline product, log analysis tools, and analytics

### Senior Product Designer @ Cloudflare
Jan 2021 – Jan 2022 | San Francisco Bay Area
- Led the design side of accessibility improvements 
- Design system work 
- Shipped bulk URL redirects product experience

### Product Designer @ Cloudflare
Jan 2018 – Jan 2021
- SSO, OAuth, API Tokens, MFA, sessions, and account access recovery
- Scalable notifications design
- React-based prototyping for dashboard overview redesign
- Customer onboarding
- Design for internationalization and localization
- Webhooks design
- Code validation for applications
- Authoritative and secondary DNS improvements
- Traffic routing design
- Led design sprints 
- Created and led workshops
- Proposed and organized design system documentation hackathons
- Facilitated team collaboration opportunities

### UX Designer @ Cisco
Jan 2017 – Jan 2018 | San Francisco Bay Area
- User experience and visual design for a collaboration tool experience
- Research for an analytics dashboard

### Product Designer @ Freelance
Jan 2015 – Jan 2018 | San Francisco Bay Area, Seattle
- Worked with startups on products that include a wearable, immersive storybook platform, and medical software.  	 
- Responsibilities included research, sketching, wireframing, prototyping, creating mockups, and usability testing.

### UX Designer @ Lighter Capital
Jan 2016 – Jan 2017 | Seattle, Washington
- Designed for user experiences for responsive web and internal tooling
- Conducted A/B testing
- Implemented a new company website with updated branding.
- Created assets for marketing and brand.

### Design / Engineer Intern @ Autodesk
Jan 2014 – Jan 2014
- Prototyping for a robot arm exhibit.
- Sketching, storyboarding, wireframing, flow mapping, UI design, and prototyping for two in gallery apps.


## Education
### Interaction Design core curriculum
California College of the Arts

### Bachelor of Science (B.S.) in Product Design
San Francisco State University

### Motorcycle Mechanics
CCSF

### Painting
Rhode Island School of Design


## Contact & Social
- LinkedIn: https://linkedin.com/in/annaeffort
- Portfolio: https://annaeffort.com/

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Source: https://flows.cv/annaeffort
JSON Resume: https://flows.cv/annaeffort/resume.json
Last updated: 2026-04-13