• Raiffeisen Bank: Redesigned the investment mobile app to make it user-friendly, boosting setup completion by 15% and wowing new investors.
• SaaS Startup: Designed and implemented a scalable design system that enhanced consistency and usability across 5+ enterprise products.
• Project C.U.R.E:
o Conducted card sorting, tree testing, first click testing, online surveys and other qualitative
research.
o Created interactive wireframes and information architectures based on user requirements.
o Collaborated with engineering, design, and product management teams to develop and
implement solutions.
• Sponsor a Pet:
o Redesigned and updated the entire visual identity, including key interfaces and components, reducing friction for users and boosting conversion rates by 2.5x.
o Conducted primary and secondary research (interviews, usability studies), analyzing findings to extract insights that were shared with stakeholders and the cross-functional technical team.
• 24/7 Teach:
o Redesigned bootcamp webpages in Squarespace, boosting conversion rates by 8%.
o Developed web and mobile design platforms for an edtech company, including guidelines and
the company’s foundational styles (colors, typography, grid, rounding), tokens, components, and UI kits.
• Miscellaneous Design Projects: Designed visual interfaces, wireframes, customer journey maps (CJM), user flows, and interactive prototypes for a bakery, a meditation app, and a yoga studio landing page.
