# Anna Makiievska > Senior Product Designer @Expedia Group Location: San Francisco, California, United States Profile: https://flows.cv/annamakiievska I am a product designer focused on complex solutions. Over the last 8+ years, I’ve worked across the full product lifecycle - from pre-seed startups where I built the first components and flows from scratch, to large enterprise platforms where design decisions impact revenue, operations, and teams at scale. My strength is independence and lateral thinking. I value innovation over "the way it's always been done," and I’m drawn to products where there is no obvious answer yet - new markets, evolving platforms, AI-driven tools, or legacy systems that need to be re-imagined. I focus on connecting strategy, user needs, and execution into something that ships and holds up over time. ## Work Experience ### Senior Product Designer @ Expedia Group Jan 2024 – Present | San Francisco, California, United States 1. Led the UX transition for Escapia (Expedia Group’s premier B2B property management software) from a legacy tool to the global design system. Scaled enterprise standards across 900+ professional management companies and 10k+ power users. 2. Led redesign of core operational workflow — Booking Calendar, reducing time on task by ~40% and improving task completion rate by ~25% for high-frequency actions. 3. Partnered with 5 engineering teams to productionize a shared component library, slashing design-to-dev time by 30% across the organization. 4. Led 5+ cross-functional workshops and design reviews, collaborating closely with Product and Engineering to align on problem framing, tradeoffs, and scalable solutions within technical constraints 5. Partnered with UX Researchers by defining research goals, briefing tasks, and supplying high-fidelity prototypes to validate complex workflows and design decisions. 6. Collaborated with cross-brand design teams across Expedia Group to establish best practices for navigation and filtering patterns in complex, data-dense products. 7. Contributed to a VP-level initiative to reimagine platform navigation, integrating AI-driven discovery to simplify complex workflows. Developed the UX strategy that pivoted the product roadmap, resulting in a significant boost in user retention. ### Product Design Consultant @ Unknown Jan 2023 – Jan 2024 | San Francisco, California, United States I assist early-stage startups and small businesses in refining their product design. My services include user research, usability testing, creating design solutions, developing a roadmap for future improvements, defining measurable success metrics, and providing detailed design documentation for the team. ### Founding Product Designer @ Patterns Jan 2022 – Jan 2024 | San Francisco, California, United States I designed a user-friendly UI/UX and a brand identity. My focus was on creating an intuitive experience for users interacting with an AI assistant for data analysis and reporting. Impact: 73% task success rate, 20% conversion ### Product Designer @ FORA Jan 2021 – Jan 2022 | New York, United States I took part in creating MVP for a B2B AI Meeting Assistant platform and improving Fora's UX design. Collaborated closely with development, product owner, and developers, presenting design assets and delivering impactful solutions. ### Product Designer @ Scope Jan 2020 – Jan 2021 | San Francisco, California, United States I helped to launch a service implementation platform and designed a website and pitch decks. My responsibilities included wireframes, prototyping, sitemaps, user flows, concept sketches, and visual design. ### User Experience Designer @ Unknown Jan 2018 – Jan 2020 | Ukraine 20+ design projects (worldwide): logo design, brand identity, UX/UI design for various platforms ### Project Manager @ Adsapience Jan 2015 – Jan 2018 | Ukraine 100+ organized events for Mastercard, Jack Daniel’s, Lenovo and many others. ## Education ### Graphic Design Projector Institute ### Master's degree in International Economics Ukrainian State University of Finance and International Trade ## Contact & Social - LinkedIn: https://linkedin.com/in/mckievska - Portfolio: https://www.makiievska.design/ --- Source: https://flows.cv/annamakiievska JSON Resume: https://flows.cv/annamakiievska/resume.json Last updated: 2026-04-13