# Anna S. > Founder & CEO @ Asol Design | 350+ mobile apps | Fractional Product Partner → Ownership | Product Strategy for Mobile Apps (Retention, Engagement, Revenue) | UI UX Design & Mobile Design Location: San Francisco, California, United States Profile: https://flows.cv/annas1 I work with mobile products at the stage where decisions matter more than execution — before development, during redesign, or when growth stops. My role is to define what should actually be built: mobile product strategy, product structure, onboarding, retention, engagement and monetization — before teams invest further in development. This usually includes UX audit, product diagnosis, MVP definition, product validation and growth strategy for iOS and Android mobile apps across consumer, SaaS and AI products. Experience & Scale • 350+ mobile apps launched (App Store & Google Play) • 750+ UI/UX & Mobile App Design projects • 11+ years in tech • 3 startups launched from concept to scale I work across Mobile App Design, Mobile App UI/UX, Product Strategy and Growth, often combining behavioral UX and gamification mechanics to improve retention and engagement. Trust & Impact Products I worked on later raised $600M+ and improved conversion by 40%+ on average. Teams and products connected to: Spotify, Meta, Pyx Health, Marriott Bonvoy, TinyURL, Blush.Design Role Evolution My path moved from execution to responsibility. Developer → Product Manager → Designer → Product Strategist → Ownership After building product foundation inside a startup, I transitioned from fractional product partner to ownership, becoming responsible for product direction. Today I am Founder & CEO and Design Lead at Asol Design, ( asol_design ) Co-Owner & Product Strategy Partner at a stealth mobile AI startup, Fractional Product Design & Growth Partner for selected companies, personally leading product strategy engagements for mobile-first products. Focus Areas Product & Growth: Mobile App Strategy • Product Strategy • UX Audit • Retention • Engagement • Monetization • Growth Design & Platforms: Mobile App Design • Mobile App UI/UX • iOS • Android Domains: AI • Wellness • Healthcare • MedTech • EdTech • E-commerce • Identity & Verification Products Mechanics & Tech: Gamification • Behavioral UX • AI-driven features • Product Validation 🟢If you are building or scaling a mobile app and want clarity before investing further — message me to discuss your product or schedule a strategy session. ## Work Experience ### Co-Owner & Product Strategy Partner (Equity) @ Stealth Startup Jan 2026 – Present | San Francisco, United States Transitioned from operating role to ownership after building the product foundation. Now responsible for product direction and core decisions at partner level. ### Fractional Product & Strategy Partner (Serving as CEO for Stealth Mobile AI Startup) @ Stealth Startup Jan 2023 – Jan 2026 | San Francisco Bay Area Leading a stealth-stage mobile AI startup from concept to final launch under NDA. Responsible for full-cycle product vision, strategy, and execution together with the CTO. Managing a 30-person cross-functional team, building product roadmap, and defining growth strategy for the first release. ### CEO & Founder, Product UI/UX Design Lead @ Asol Design: Mobile App UX/UI & Growth Jan 2024 – Present | San Francisco Bay Area Asol Design is a mobile product design and strategy studio I founded to work with apps where UX decisions directly impact growth, retention and monetization. I lead product direction and design strategy, defining product structure, onboarding logic, and user flows before development and during redesign phases. The work combines UX design with product thinking, analytics and market validation rather than visual execution alone. In ~1.5 years the studio delivered 75+ mobile app projects. Personally designed 300+ mobile apps and worked as product & strategy partner inside a mobile AI startup. The focus of my role is turning design into a business tool: clarifying product positioning fixing retention and conversion issues preparing products for scale and investment readiness Products I worked on contributed to $600M+ raised by teams and improved conversion metrics by ~40% after redesign. The studio operates as a product partner rather than a production vendor, working with founders and product teams on decisions that affect long-term growth, not only UI delivery. ### Senior UI/UX Designer | Mobile App Designer | Product Designer @ Upwork Jan 2017 – Present As the Senior UX/UI designer over the last 9+ years, 📱 I have successfully created UX/UI for over 350 mobile apps that have been launched on the App Store and Play Store. 📈I specialize in developing flawless UX/UI solutions that deliver visible and impressive results for mobile app projects. Working closely with each client, I aim not only to achieve the desired results but also to provide a pleasant user experience. I follow a custom design process that meets the unique requirements of each project. 💼My extensive experience includes successfully contributing to the launch of startups and attracting investments. I offer a clickable prototype, it's like a simulation of the program in Figma, which will help to see more clearly how the application will look before the development begins. This visibility allows to attract investments💸 I have participated in projects since the beginning, developing startups and contributing to the growth of well-known companies🪄. As a result, I have experience in designing interfaces that harmoniously meet the needs of your business while offering a great user experience. ### Principal Product Designer @ Pyx Health Jan 2025 – Jan 2025 | San Francisco Bay Area ### Fractional Lead Product Designer @ JawSense Jan 2024 – Jan 2025 ### Senior Product Designer @ JawSense Jan 2024 – Jan 2025 | London Area, United Kingdom ### Senior Product Designer @ nabo.ing Jan 2024 – Jan 2024 | San Francisco Bay Area ### Chief Design Officer (CDO) @ Swifttalk.me Jan 2022 – Jan 2023 | Prague, Czechia ### Senior Product Designer @ Swifttalk.me Jan 2021 – Jan 2022 ### Senior Product Designer @ Coopah Jan 2022 – Jan 2023 ### Senior Product Designer @ Blush Jan 2021 – Jan 2022 ### Product Designer @ Blush Jan 2020 – Jan 2022 | San Francisco Bay Area ### Senior UI/UX Designer @ WLCM "Welcome" App Studio Jan 2020 – Jan 2022 ### UX UI Designer @ WLCM "Welcome" App Studio Jan 2020 – Jan 2022 | San Francisco Bay Area ### UX UI Designer @ Free Space Coin - FREE START PLATFORM Jan 2017 – Jan 2019 | Kyiv, Kyiv City, Ukraine ### Product Manager @ Decima Digital Inc. Jan 2015 – Jan 2019 | Kyiv, Kyiv City, Ukraine ### UX UI Designer | Graphic Designer | SMM @ LOGISTIC COMPANY LP Jan 2011 – Jan 2015 ## Education ### Master's degree in Computer Science Taras Shevchenko National University of Kyiv ## Contact & Social - LinkedIn: https://linkedin.com/in/annaasol - Dribbble: https://dribbble.com/asol_design --- Source: https://flows.cv/annas1 JSON Resume: https://flows.cv/annas1/resume.json Last updated: 2026-04-13