Business Development | Sales | Commercial Strategy
Relationship-driven commercial professional with 19+ years of experience working directly with clients, founders, and senior decision-makers across mass-market, premium, and contemporary retail.
Provide contract apparel design, product development, and commercial consulting for founders, start ups, established brands. Drive client acquisition and account expansion through referral-based lead generation and consultative discovery. Develop revenue-aware collections and line plans; support product improvement and sell-through optimization.
Supported Walmart sell-in through data-driven product and assortment strategy for Women's & Girls activewear and intimates. Supported sales pipeline development by identifying buyer opportunities and expansion categories. Used analytics and Browzwear 3D as sales enablement tools to accelerate buyer decisions. Led team aligned to commercial and revenue objectives.
Managed buyer-facing client relationships (Peloton, Brady Brand, Actively Black, Title Nine, Johnny Was). Supported new business development through discovery, ideation, and commercially viable product strategy.
Co-led buyer pitches and closed high-volume Walmart orders, personally modeling live try-ons at NY markets. Supported end-to-end sales funnel activities, repeat purchases, and account expansion. Delivered $16M–$38M annually; nearly $120M cumulative revenue (~15M units). Expanded business units by ~400% and improved margins through process optimization.