• Uncovered key friction points in user flows by analyzing behavior with Fullstory, directly informing design changes.

• Redesigned dashboards and Review & Submit flows to simplify navigation and reduce user confusion.

• Planned and ran Maze usability tests to validate design iterations and ensure solutions solved real user problems.

• Created wireframes and prototypes that scaled across multiple user flows, reducing redesign effort and ensuring long-term usability.

• Collaborated with PMs and engineers during development to resolve edge cases early and preserve design quality in the final product.

• Strengthened design system governance, ensuring consistent component usage and brand alignment.

• Standardized 750+ legacy pages into the Freshworks design system, improving accessibility compliance and delivering consistent user experiences.

• Delivered high-fidelity mockups that improved clarity for end users and streamlined developer handoff by aligning with brand standards.

• Conducted QA reviews on spacing, component behavior, and WCAG accessibility, reducing design-to-dev discrepancies.

• Coordinated stakeholder alignment and tracked progress in Airtable to keep projects on schedule without sacrificing quality.

• Designed responsive enterprise experiences for Fortune 500 companies, ensuring usability across devices.

• Simplified complex B2B workflows with research-backed UX solutions and prototypes, improving task efficiency and adoption.

• Scaled design systems in Figma using tokens and variables, accelerating iteration and ensuring consistency.

• Facilitated stakeholder workshops to align on UX strategy and secure buy-in for initiatives with high business impact.