# Antony Rishin Mukkath Roy > Design Lead @ Walmart | AI Shopping Location: Mountain View, California, United States Profile: https://flows.cv/antonyrishinmukkathroy Seasoned UX leader with 12+ years of experience specializing in conversational interfaces and voice technology, now at the forefront of Gen AI design. Current role ✨ I spearhead the design of our cutting-edge Gen AI-powered Smart Shopping Assistant, revolutionizing the customer journey by seamlessly weaving conversational experiences into our traditional e-commerce platform. ✨ My role is multifaceted, encompassing design strategy, interaction design, conversational design, and design system evolution. This allows me to drive a cohesive and holistic user experience that transforms the way customers discover, explore, and purchase products. Previous Experience ✨ Spearheaded the design of Sam's Club's award-winning, multi-modal voice assistant, Ask Sam, revolutionizing the in-store shopping experience. Passion & Expertise ✨ My passion for designing communication platforms ignited in 2014, when I first delved into designing conversational products for enterprise users. Since then, I've relentlessly pursued this domain, immersing myself in research and study, culminating in three published research papers, a Webby Award, and a 💡 design patent for my innovative work in conversational design and its impact on user experiences. Recognition & Publications: - 🏆 Webby Award, Honoree: Best Use of Voice Technology, 2023. - 💡 Design Patent: Granted for innovative voice interaction design. - 📄 Research Paper: "Beyond being human." - 📄 Research Paper: "Reading Between the voice design Guidelines " Let's connect and shape the future of intelligent interactions together! 📧 Mail: rishinr29@gmail.com 📞 Phone: +1(410)900-7256 ## Work Experience ### Design Lead | AI Shopping @ Walmart Jan 2025 – Present | Sunnyvale, California, United States Leading design for Walmart’s strategic AI commerce integrations with OpenAI and Google Gemini, defining how large-scale retail experiences translate into AI-native ecosystems. ### Principal UX designer, Sparky Gen AI Shopping assistant @ Walmart Jan 2024 – Jan 2026 | Sunnyvale, California, United States Lead design of Walmart's Gen AI-powered Smart Shopping Assistant, revolutionizing the customer journey by seamlessly weaving conversational experiences into our traditional e-commerce platform. ### Lead UX Designer, Voice & Text (Conversational Commerce) @ Walmart Jan 2023 – Jan 2023 | Sunnyvale, California, United States Lead the UX design for our multimodal in-app voice assistant ### Senior UX Designer, Voice assistant @ Walmart Jan 2019 – Jan 2023 | San Francisco Bay Area - Lead the design and implementation of Walmarts first AI-based Virtual assistant Ask Sam. Multi-modal conversational application (IOS and Android) has launched 50+ skills, answered 19M questions for 45K weekly active users. - Lead the design for an in-store smart notification system. Worked closely with product, engineering, and operations teams to create a scalable framework that can notify the right information to the right users at the right time. - Continuously pushed boundaries of product vision and roadmap Proactively designed concepts raging from interactive prototypes, motion prototypes, voice prototypes, design presentations, etc. ### UX Designer, Interactive Systems Research Center @ University of Maryland Baltimore County Jan 2018 – Jan 2019 | Baltimore, Maryland Area - Studied Human-Computer Interaction model of current AI enabled voice assistants including Google Assistant, Amazon Alexa, Microsoft Cortana, Apple Siri, Alibaba AlieGenie. - Designed a new task-based interaction model for VUI's which are more accessible and efficient in nature. - Successfully published my work at i-conference 2019, held at DC. - Worked with TRX System to strategize and design their Indoor Navigation Mobile Application. ### Senior UX Designer @ DesignLab @ Tata Consultancy Services Jan 2016 – Jan 2017 | Cochin Area, India -Worked with a dynamic and vibrant studio team of 50 digital designers. -Worked with 10+ customers, 20+ projects spanning over 5+ countries. -Key Project: Provided a unique and innovative design solution for Social Media Analytics application, designed for the Prime Minister of India. Leveraged analytical capability of the team to provide actionable inputs. Worked closely with designer, developers and subject matter experts throughout the design and development phase. -Key Project: Designing In-flight experience for Airline Customer. Proactively conducted extensive user research to identifying the actual pain points of end users. Advocated for a new service level redesign with two connected applications to cover the user journey. Device Information architecture, affinity diagrams, user journey, wireframes, and interactive prototypes. -Started “Be Scientific” initiative to advocate for User-Centered Design best practices across the whole team. -Showcased expertise in carrying out an ideation phase by conducting white-boarding and sticky-note exercise, communicating effectively with customers and developers to drive a productive collaboration. ### UX Designer, Workplace Reimagination Lab @ Tata Consultancy Services Jan 2014 – Jan 2016 | Chennai -Played a key role as a UX designer of FreskoTalk, an Enterprise Social Collaboration platform. -Did a case study on group conversational application to look beyond the confines of the application and suggest how the current functionalities of the application could be detrimental to users. -Took the initiative in conducting in-depth analysis on the usability challenges of the current notification system and proposed a new efficient model with minimal distraction quotient. -Partnered and collaborated with Clearleft, UK in strategizing and redesigning the enterprise community platform of TCS. Conducted design thinking sessions and created Rapid interactive prototypes. ### SAP UX @ Tata Consultancy Services Jan 2012 – Jan 2014 | Chennai Area, India Worked as a Techno-Functional consultant to implement SAP in manufacturing and retail domains. Created GUI’s like smart forms, interactive reports, module pool using ABAP programming language. Actively participated in SAP’s UX initiatives like Fiori Application, Screen Persona, SAP UI5. ## Education ### Master of Science - MS in Human Centered Computing University of Maryland Baltimore County ### Certification in Visual perception and design IxDF - The Interaction Design Foundation ### Bachelor’s Degree in Computer Science engineering Tkm college, India ### Computer Science Infant Jesus Public School , Cochin , Kerala ## Contact & Social - LinkedIn: https://linkedin.com/in/antonyrishin - Portfolio: http://rishindesign.com/ --- Source: https://flows.cv/antonyrishinmukkathroy JSON Resume: https://flows.cv/antonyrishinmukkathroy/resume.json Last updated: 2026-04-13