# Anukriti Verma

> Product design leadership @ LinkedIn

Location: San Francisco, California, United States
Profile: https://flows.cv/anukriti

I am a seasoned design leader with 13+ years of experience and a Masters in Visual Communication Design. I’ve led design for critical product initiatives at scale, hired, coached and grown design teams to consistently raise the bar on product quality and business impact. My strengths lie in combining strong strategic thinking with excellent hands-on execution to deliver high-impact, user-centric solutions. What motivates me most is building products and teams, so I I thrive in a collaborative, cross-functional environment where design plays a key role in shaping and driving product strategy.

## Work Experience
### Product Design Manager @ LinkedIn
Jan 2024 – Present | San Francisco Bay Area
• Leading a team of 4 designers building horizontal app features that improve Trust on LinkedIn through Reporting, Blocking, Account-strike management, Account Safety, Content moderation controls and more. I've also led 0→1 initiatives, such as LinkedIn Verifications that reduced fake accounts and scaled to 80M+ verified members globally increasing member trust, engagement, and long-term retention. 

• My strength is in identifying and solving high-impact company problems by aligning cross-functional teams on a long-term vision, shaping the roadmap to get there, and iterating in the short term to drive both business outcomes and improve user experience. 

• I’m equally invested in people, I hire, coach and foster a strong team culture where impactful work gets shipped while keeping the work fun and collaborative.

### Lead Product Designer @ LinkedIn
Jan 2022 – Jan 2024 | San Francisco Bay Area
Managed a team of 2 designers, influenced the product roadmap, and independently led design for 0-1 initiatives that transformed into a multi-year roadmap for the team.

### Senior Product Designer @ LinkedIn
Jan 2018 – Jan 2022 | San Francisco Bay Area

### Senior Product Designer, Booking and payments @ Ola (ANI Technologies Pvt. Ltd)
Jan 2016 – Jan 2018 | Bengaluru Area, India
Designed multiple features for cab-booking experience including payments, regular and offline booking, rider safety, and premium features.

### UX/UI Designer @ ReignDesign
Jan 2015 – Jan 2015 | Shanghai City, China

### Design Consultant @ Clarice Technologies
Jan 2014 – Jan 2014

### UX Designer @ Clarice Technologies
Jan 2012 – Jan 2014 | Bengaluru Area, India

### Graduate Research And Teaching Assistant @ Indian Institute of Technology, Bombay
Jan 2010 – Jan 2012

### Masters in Design @ Indian Institute of Technology, Bombay
Jan 2010 – Jan 2012 | Mumbai

### Graphic Design Intern @ Synapse Information Services Pvt. Ltd.
Jan 2010 – Jan 2010 | Dona Paula, Goa

### Graphic Design Intern - Advertising @ JWT
Jan 2009 – Jan 2009


## Education
### Masters in Design in Visual Communication Design
Indian Institute of Technology, Bombay

### Bachelor of Arts - BA in Visual Communication Design
IILM University, Gurugram


## Contact & Social
- LinkedIn: https://linkedin.com/in/anukritiv

---
Source: https://flows.cv/anukriti
JSON Resume: https://flows.cv/anukriti/resume.json
Last updated: 2026-04-13