# Anumeha Bansal > Design Strategy @Adobe | McCombs MBA | ex-Microsoft Location: San Jose, California, United States Profile: https://flows.cv/anumeha An engineer by education, I am passionate about technology and innovation. I have experience in managing large enterprise clients, helping them optimize their IT infrastructure, which fueled my passion for a customer focused approach to creating better products and services. My work in Customer Experience Insights helped apply those concepts to drive change at scale. I now work as a Design Program Manager, helping design partner with cross functional teams as well as plan and develop experiences efficiently. I love solving complex problems, driving meaningful change and consensus. DM me for a chat! ## Work Experience ### Sr. Design Manager, Firefly Enterprise @ Adobe Jan 2025 – Present ### Sr. Manager, Design Program Management @ Adobe Jan 2023 – Jan 2025 | San Jose, California, United States ### Manager, Design Program Management @ Adobe Jan 2022 – Jan 2023 | San Jose, California, United States ### Senior Design Program Manager @ Adobe Jan 2022 – Jan 2022 | San Jose, California, United States Elevate UX presence across product, engineering orgs and drive strategic alignment across teams. Own design processes and engagement models to deliver consistent quality experiences. Influence design engagement and culture to ensure strategic design. Drive top priority initiatives and bridge technical and experience requirements. • Partner with Design Management to come up with scalable and flexible process frameworks; Setup the agile process for the first platform growth and optimization squad across design, product, engineering, and data teams. Also co-created a flexible, testable UX framework for sign up experiences across Adobe • Led three platform UX redesigns that leveraged reusable (fixed and flexible) design frameworks to maximize engineering efficiency and self-service across internal Adobe products and services • Built engagement models with a wide range of cross functional teams, balancing multiple inputs of priorities and needs, and bringing together requirements and goals; Led 15+ workshops and design sprints to align product strategy and requirements across product and design teams • Prioritized design efforts with multiple dependencies through annual/quarterly/adhoc planning cycles • Utilize a sufficient understanding of design and technical concepts to influence and drive projects, initiatives, and roadmaps; redesign admin console flows for all customer segments led to an 8-pt. increase in NPS scores ### Program Manager, Digital Media Cloud Platform Experience - Adobe Design @ Adobe Jan 2020 – Jan 2022 | San Jose, California, United States Own strategy and operations for the cross-cloud platform design team at Adobe. The team owns user experience for key identity, commerce and administration experiences at Adobe. - Own key stakeholder relationships across design, product and engineering - connect the dots to ensure the platform design is flexible and scalable - Unified disparate design processes and set an improved expectation and engagement model across three product/engineering and design verticals - Instituted centralized task management, focused design intake and prioritization; designers have the ability to own design problems and work on similar customer problems - Partnered with designers on key cross team projects to define design problems, understand key workflows, develop experience recommendations and refine product requirements - Partnered on team structure, strategy, vision and roadmap with design leadership - Ensured design and research engagement and involvement from the beginning of the product development process - Partnered with Product leaders on product visioning sessions and workshops to enable 1-3 year strategies and roadmap ### Manager, Digital Media Customer Experience Insights @ Adobe Jan 2019 – Jan 2020 | San Jose, California -Owned customer insights program for Adobe Sign - reported quarterly trends on support issues and customer sentiment leveraging NLP and analytics -Partnered on driving experience strategy for chat automation including prioritizing use cases, analyzing and defining automation opportunities; the team launched 5+ bot use cases in 3 months -Contributed to streamlining experience strategy and optimization process for chat automation; also defined benchmarks on chat bot success rates through qualitative and quantitative analysis -Helped define org-wide strategy for reducing customer support volume through self-service support capabilities. The experience strategy team define the operating and engagement model for the organization using system design principles. The approach won the Design and Innovation Award ### Product Insights Intern @ Adobe Jan 2018 – Jan 2018 | San Jose, California -Analyzed top customer issues for Adobe Sign on the basis of common experience denominators, aligned quantifiable metrics to measure support trends, and established stakeholder alignment with cross-functional teams to drive issue resolution -Built awareness around the top issues through storyboards elaborating the customer experience research, resulting in the restructuring and improvement of online self-help content -Defined a process to track issues through to resolution through a live dashboard to track issue volume, ownership and other product/customer experience metrics ### MBA+ Project Consultant @ Dell Technologies Jan 2017 – Jan 2017 | Austin, Texas Area -Evaluated online customer experience for Dell eCommerce against top competitors relative to features, functions, UX standards and performance in key non-US markets; -Provided key optimization recommendations to enhance user experience to potentially increase market share based on regional market trends ### Customer Success Manager @ Microsoft Jan 2014 – Jan 2017 | Gurgaon, India Served as a single point of contact for Enterprise Clients for any support needs related to Microsoft tecnologies. Managed 16+ clients across various industries such as Financial Services, Manufacturing, CPG, and Consulting. Advisory Services: -Analyzed the client's current IT infrastructure, business needs, and current technology trends -Provided tailored recommendations on key people, process and technology issues -Evangelised new technology trends and opportunities in alignment with the client's business goals and current technology trends Delivery Management: -Managed end to end delivery technical solutions; coordinated with cross-functional teams internally and externally across the globe to ensure adherence to scope and timelines, ensuring customer satisfaction Communication Services (Oct 2014- Dec 2015): -Suggested process improvements to existing automated information delivery service increasing the internal footprint for the service. Introduced responsibility and accountability (RACI) structure and a standard operating procedure for the service -Helped develop process to track accuracy and timeliness of recording customer billables. -Introduced design/content changes to the existing client facing newsletters, resulting in 6 specialized newsletters. Curated content and identified new sources of information. -Mentored new hires during my second year Regional Pre-sales Responsibilities: -Met potential customers as part of sales efforts in evangelizing and onboarding them to Microsoft support services. -Helped in aligning future services based on customer conversation and through analysis of their IT infrastructure, through to deal preparation and negotiation Achievements: -Microsoft Peak Performer Team Award: For contribution to the pre-sales efforts for the largest ever Services deal in Microsoft India. -100% customer retention YoY. -Promoted to the second level in 18 months. ### Intern @ Microsoft Corporation (India) Pvt. Ltd. Jan 2013 – Jan 2013 | Gurgaon, India -Technology Intern under the Sales Marketing and Services Group, India -Identified functional and design improvements for a proposed intranet portal to service internal marketing needs. -Managed timelines and coordinated with external development and design teams during the development, testing and roll-out phases. -Planned phase 2 deliverables and timelines; Created user awareness/ training and onboarding material ### Research Intern @ Centre for Civil Society Jan 2012 – Jan 2012 Researched on Private Water Tankers and their growing foothold in the water distribution system in Delhi. Working paper available at http://ccs.in/internship-papers-2012 (Private Water Tankers: A Legitimate Solution to Delhi's Water Woes? Anumeha Bansal, CCS Working Paper No. 265) OR http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2118743 ## Education ### Master of Business Administration - MBA in Business Administration and Management The University of Texas at Austin ### Master of Business Administration - MBA in Business Administration and Management, General Texas McCombs School of Business ### Residency Program: Managing Business in Public Affairs, and Public Policy The Washington Campus ### Bachelor of Engineering - BE in Information Technology Netaji Subhas Institute of Technology ### High School in High School/Secondary Certificate Programs Montfort Sr. Sec School ## Contact & Social - LinkedIn: https://linkedin.com/in/anumeha-bansal --- Source: https://flows.cv/anumeha JSON Resume: https://flows.cv/anumeha/resume.json Last updated: 2026-04-13