# Aparna Gokhale > Product Designer at Dave Location: Sunnyvale, California, United States Profile: https://flows.cv/aparnagokhale I’m a User Experience Designer, with 5 years of experience, passionate about designing impactful experiences for emerging technologies like Machine Learning, AI, AR/VR, and Blockchain. I’m also an active member and a writer for Machine Learning and User Experience (MLUX) Meetup. You can view my portfolio at: https://www.aparnagokhale.com/ ## Work Experience ### Product Designer @ Dave Jan 2021 – Present ### Instructional Student Assistant @ San Jose State University Jan 2020 – Jan 2021 | San Jose, California, United States • Assisted Prof. Moallem in ISE 164: Computer and Human Interaction’ (Spring ‘20, Spring '21) and ISE 217: Human Computer Interaction’ (Fall ‘20) and Professor Amin in ISE 211: Experiment Design for Human Factors Engr (Spring '21) • Evaluated project reports and in-class assignments. • Demonstrated gaze tracking using Pupil Labs eye tracking device to the class. Documented setup, usage of device for future reference. ### User Experience Designer @ San José State University Research Foundation Jan 2020 – Jan 2020 | San Jose, California, United States Designed a mobile application for an autonomous vehicle project (in association with an industrial client). • Developed UX strategy and timeline for the mobile application design and user testing. • Created personas, journey maps, task flows, wireframes and prototypes. • Conducted remote usability testing via Zoom for this prototype for two rounds with 5 participants. • Worked with a multidisciplinary team of industrial designers, occupational therapists, industrial system engineers for harmonious functionality between vehicle and application. ### Designer @ Moonraft Innovation Labs Jan 2016 – Jan 2018 | Bengaluru Area, India As a designer at this design studio, I worked on diverse set of projects for various clients. • Led design team of “Colour with Asian Paints”, a machine-learning based mobile application. Managed the project till launch of first version of the app. Application won Gold award at “Digital Crest Awards 2019” for the best use of interaction design in mobile app • Designed UX for a personal finance mobile application for CGAP (World Bank) targeted towards low-income individuals. Created prototypes and helped with usability testing of the application. Insights from the project were published by CGAP • Contributed to projects such as Beroe Live web platform (visual design), TATA AIG General Insurance website (UX and visual), Taj Hotel website (design concept), Mahindra Finance paperless loan application mobile app (UX and visual), all of which launched successfully. My responsibilities were to: • Engage directly with clients to understand their business goals • Generate design concepts for each specific project, followed up by user-journeys, wireframes, and visual design • Collaborate with front end development team to ensure accurate translation of design during development process ### User Experience Designer @ CommonFloor.com Jan 2015 – Jan 2016 I worked on user experience for real-estate platform geared towards realtors and property managers. I balanced multiple projects with different Project Managers simultaneously, ensuring that the designs meet business goals for all projects. Some notable projects are as follows: • Revamped the reward system for the realtors. New design made the system more discoverable and simplified reward redemption. • Designed a dashboard for executive team of the company to manage promotions from granular regional levels to nationwide deals. My primary role was to: • Generate concepts, design user flows, create low and high fidelity wireframes, and roll out the prototype • Collaborate with the front end development team to make sure that the platform meets the design goals ### Design Intern @ Tata Consultancy Services Jan 2014 – Jan 2015 I worked on the in-house customer relationship management (CRM) product revamp. The process involved understanding the CRM product and designing concepts based on feedback from internal customers of this product. • Conducted user interviews and used card sorting technique with existing users of CRM. • Outcome of my internship project was restructuring of the information architecture and streamlining of critical task flows within CRM. ## Education ### Master of Science - MS in Human Factors and Ergonomics San José State University ### Industrial and Product Design MIT Institute of Design ### Bachelor of Engineering (B.E.) in Electronics and Communications Engineering Gujarat Technological University ## Contact & Social - LinkedIn: https://linkedin.com/in/aparnagokhale - Website: https://www.aparnagokhale.com/ --- Source: https://flows.cv/aparnagokhale JSON Resume: https://flows.cv/aparnagokhale/resume.json Last updated: 2026-02-23