# Aralene Baltazar

> Graphic Designer

Location: Daly City, California, United States
Profile: https://flows.cv/aralene

Hi, thanks for stopping by! 🫶🏼 My name is Ara. I’m a Visual Designer, Graphic Designer, Web Designer, occasional digital illustrator, and creative at heart. 

My philosophy is rooted in being present in my design thinking to nurture meaningful visual experiences and stories. Through my craft and care, I believe in the essence of design to inspire, impact, and uplift. 🎨

## Work Experience
### Graphic Designer @ Luma Nutrition
Jan 2026 – Present

### Visual Designer, Content Designer, Product Designer @ aralene.design
Jan 2025 – Jan 2026

### Visual Designer @ Odyssey
Jan 2025 – Jan 2025
• Designed landing pages, PDPs, email templates, and static ads for 20+ DTC brands across wellness, fashion, and lifestyle.
• Translated creative briefs and brand guidelines into high-performing paid media visuals.
• Tracked performance using MotionApp and Meta Ads Manager, refining creative based on results.

Brands Worked With
Aurate New York, Parade, Cumulus Coffee, GOLO, kegg, Reencle, NakedWines, Sundays for Dogs, VKTRY, Windmill, Insurify, ekkomi, Phil’s, and more.

### Graphic Design Intern @ Odyssey
Jan 2024 – Jan 2025

### Creative Director @ The Yuniverse
Jan 2023 – Jan 2024
• Enhanced website traffic, resulting in a 19% increase in site sessions and a 23% rise in unique visitors over a one-month period, further improving user engagement and visibility.
• Championed a holistic website redesign, prioritizing a seamless user experience that resonated across desktop and mobile platforms, enhancing brand identity and awareness.
• Designed tea labels that elevated the brand’s aesthetic appeal and market presence.

### Lead UX/UI Designer @ Rebecca Everlene Trust Company
Jan 2023 – Jan 2023
• Created a PRD to facilitate smooth handoff processes between design and development teams.
• Enhanced company design system

### UX/UI Designer @ Rebecca Everlene Trust Company
Jan 2023 – Jan 2023
• Conduct user research and leverage insights to craft wireframes that form a foundation for interfaces
• Collaborate in design critiques alongside fellow members of the design team to iterate enjoyable digital experiences that inspire learning and promote health education for children


## Education
### Bachelor of Science - BS in Design and Visual Communications, General
San Francisco State University

### Digital Media: Graphic Design Associate in Arts
College of San Mateo


## Contact & Social
- LinkedIn: https://linkedin.com/in/araleneab
- Website: https://aralene.design

---
Source: https://flows.cv/aralene
JSON Resume: https://flows.cv/aralene/resume.json
Last updated: 2026-04-05