# Armando Garza

> Product Design Leader

Location: San Jose, California, United States
Profile: https://flows.cv/armandogarza

I am a lead designer with more than 17 years of combined design experience in industries such as software, technology, renewable energy and government. 

The best part about what I do is collaborating with others to solve problems in creative ways whether it’s for a business service or a new product experience. I really enjoy bringing people together and working with cross-functional teams to take ideas from concept to completion. 

When I’m not working as a designer, I watch my sons play soccer, work on home projects with my wife and mountain bike throughout the Bay Area and Santa Cruz mountains.

Skill highlights: Design strategy • Design thinking • User experience • Information architecture • Wireframing • Prototyping • Interaction design • Mockups • User interface design • Branding • Customer experience • Usability testing • Research • Project management 
Email me at armando.garza.jr@gmail.com

## Work Experience
### Senior UX Designer @ IBM
Jan 2020 – Jan 2025 | Silicon Valley, CA
• Designed a reusable UX framework adopted across 4 IBM services, enhancing Fortune 100 client product experiences
• Directed the design for a generative AI tool that accelerating enterprise sales cycles by over 50%.
• Expert design consultant of a workflow experience for a data quality management solution, seamlessly integrated three user experiences

### Senior Interaction Designer @ Cisco
Jan 2013 – Jan 2020 | Milpitas, CA
• Planned and implemented the architecture of an ecommerce website for a $18M B2B business
• Managed a customer journey initiative and helped to team priorities and identify opportunities
• Optimized an ecommerce customer experience that increased online purchases by 5.3%
• Redesigned an online sign up experience and increased conversions by 16%

### Internet Marketing & Design @ Armando Garza Design Consultant
Jan 2010 – Jan 2017
• Successfully launched a data security company’s first mobile-friendly emails and webpages
• Website redesign for a renewable energy startup increased site visits by 4 times
• Consultant of a public-facing website for a $150 million city construction project

### Electronic Channels Specialist (Contract) @ Meriwest Credit Union
Jan 2012 – Jan 2013 | San Jose, CA
• Managed the content and design of online marketing efforts and campaigns
• Responsible for the online customer experience of a 200+ page website
• Evaluated email marketing customer experience to identify areas of improvement
• Optimized messaging and content through A/B testing methods

### Communications & Marketing @ San Jose Redevelopment Agency
Jan 2000 – Jan 2010
• Collaborated with internal team members to redesign a company website under budget
• Designed materials for an international campaign that generated and retained 4,000+ jobs
• Video production of a campaign that generated 4,000+ organic views on social media


## Education
### Bachelor of Arts in Design Studies, Graphic Design Emphasis
San José State University


## Contact & Social
- LinkedIn: https://linkedin.com/in/garzaarmando
- Portfolio: https://armandogarza.build/

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Source: https://flows.cv/armandogarza
JSON Resume: https://flows.cv/armandogarza/resume.json
Last updated: 2026-04-13