As the Social Media Manager at JKI Marketing, I develop and implement tailored content strategies for multiple clients—creating engaging graphics and videos optimized for each platform and managing posting schedules across various channels. I also lead branding projects, crafting distinct brand identities that align with each client’s vision and values. It’s incredibly rewarding to blend strategy with creativity to help brands grow and maintain a strong, engaging online presence.

• Collaborate with the marketing team to produce visually compelling designs for digital and

print materials.

• Create graphics for social media, website, advertising campaigns, and events.

• Develop and maintain brand identity through consistent design elements.

• Design and Develop Visual Content: Create high-quality graphics using Adobe Photoshop, Illustrator,

and other professional design software for various digital and print materials that align with the

organization’s mission of healthcare equity and social justice.

• Ensure Brand Consistency: Maintain and enhance the organization’s visual identity across all materials,

ensuring consistency in branding and messaging that reflects the organization’s commitment to

diversity, equity, and inclusion.

• Create Volunteer Announcements and Web content.

• Create Weekly Social Media and YouTube Preview/Intro Images.

• Create unique Facebook graphics sets based on sustainability themes.

• Basic web design and SEO to help with publishing the anouncements.

• Conceptualization of themes & colors for the season.

• Fabric sourcing and Graphic developments.

• Designing & styling for merchandise Catalogue and photoshoots.

• Design brand labels and tags for brand recognition.

• Design Ethnic footwear for in-house footwear brands.