I am a Designer and Digital Strategist working at the dynamic intersections between design, media, and storytelling. I love finding insights into complex problems and using my visual skills and creative abilities to express them to the world.
https://www.ashding.com/
Delivered a 30-minute speech about the rise of anti-Asian hate crimes and the need for solidarity to 400+ employees across US Edelman offices with Professor Russell Jeung, a founder of Stop AAPI Hate.
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Spearheaded company communications and awareness events for Edelman’s NY office as one of 6 steering committee members in a national Asian-American employee resource network
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Built, execute, and scaled monthly social editorial calendars and omnichannel digital communication programs on budgets of $10K-$4M for global healthcare clients
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Developed weekly consumer research reports for various clients to identify white space opportunities and provide strategic recommendations for business planning
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Regularly monitored and delivered analytics reports for paid media campaigns; built dashboards on various analytics platforms to track/optimize performance KPIs
Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. We develop powerful ideas and tell magnetic stories that move at the speed of news, make an immediate impact, transform culture and spark movements.
I currently create graphic and presentation designs for researchers at Rockman Et Al as a design consultant. I was previously the Research Intern and assisted on multiple education research projects from March to May 2017.
Rockman et al is an innovative research, evaluation, and consulting company that specializes in examining critical issues in formal and informal education. We provide relevant and timely information to help our clients make decisions and inform funders.