# Ashley Nguyen > Professional Services Program Manager @ Infinera Location: Redwood City, California, United States Profile: https://flows.cv/ashleynguyen ## Work Experience ### Program Manager - Professional Services @ Infinera Jan 2023 – Present Post-sales support for major hyperscaler customers ### Senior Editor @ EDM Identity Jan 2021 – Jan 2025 ### Product Manager @ Fireside Jan 2022 – Jan 2023 Drive product development and roadmap execution on features including media compositor, app and web redesign, and connected TV experience ### Associate Product Manager, Growth @ Poshmark Jan 2020 – Jan 2022 • Own improvement of new user registration funnel from decision tree mapping, product spec through development, A/B test and analysis. Improved click to reg conversion by 25% in H1 2022 • Created product release SOP • Implemented phone verification upon sign up to address bots. Decreased restricted user rate by 50% • Drive organic growth through external share refactor and referral code program improvements • Streamlined workflow with Product Design • Provided product support to Growth Team on paid channels, primarily Facebook and Pinterest - feature testing, API updates, pixel management, product feed optimizations and campaign tracking. • Managed iOS 14 transition for Product, Data, and Eng teams • Product operations analysis on paid social channels • Mobile web experience improvements • Organic traffic projects and data analysis • Regular utilization of Looker, Kibana, Quanta, Branch and AppsFlyer • Project management for Growth Marketing and Growth Product Teams ### Sr. Growth Marketing Associate @ Poshmark Jan 2019 – Jan 2020 | Redwood Shores • Partnership management • Strategic planning for home market growth • Creative project management including overseeing asset creation, test conceptualization and data analysis • Streamlined creative request process for growth-related projects • Creation, maintenance and optimization of Pinterest and Snapchat campaigns ### Growth Marketing Associate @ Poshmark Jan 2018 – Jan 2019 | Redwood Shores, CA • Mobile user acquisition campaign management from creative direction to optimization and maintenance on social channels including Facebook, Instagram and Pinterest • Budget forecasting and management • Campaign data analysis to ensure key metric goals are met • Collaborated with engineering, data and product teams to conduct performance marketing test and improve user experience • Managed relationships with third party ad networks ### Writer @ The DJ List Jan 2019 – Jan 2021 | San Francisco Bay Area • Author and publish articles on new music releases and industry news • Electronic music event coverage and reviews • Interviews with producers, DJs and other prominent industry members • Manage relationships with artists, publicists, artist/tour managers, etc. ### Marketing Manager @ Wag Labs Inc. Jan 2018 – Jan 2018 ### Marketing Specialist @ Wag Labs Inc. Jan 2017 – Jan 2018 | San Francisco Bay Area • Managed editorial team of six editors and 120 writers: hiring, onboarding, and payments • Conceptualized new content types and user experiences including design and engineering PRDs, title keyword expansion, and writing style guidelines • Conducted outreach for business development through partnerships with well-known dog-centric brands • Worked with engineering in creation of new Wag! content management system and editorial dashboards to operationalize and increase efficiency of editorial process • Implemented push notification campaign to drive visitors on wagwalking.com to download the Wag! app or toward the walk booking flow ### Online Marketing Specialist @ Finrise, Inc. (Acquired by Wag Labs, Inc.) Jan 2016 – Jan 2017 | Burlingame, CA We believe in a simple idea... A patient's access to quality healthcare shouldn't be limited by what's in their bank account — so we've been reimagining how patients plan and pay for out-of-pocket treatments and services. For patients, we've created the simplest way to finance treatments and services that are not typically covered by insurance, directly in the doctor's office. The entire process takes less than 7 minutes, and funds are available immediately. For doctors, we've introduced modern technology to unify the payment process, eliminating hours of paperwork and old school hardware solutions, simplified down to a single, beautiful, online dashboard. Finrise operates in select sectors, starting with Vetary.com, a marketplace designed exclusively for veterinarians and pet owners. We're working hard to create solutions for Dentists (Toothline.com), and Audiologists (Hearwise.com). We’re backed by some of the world's best investors, including NFX Guild, Mayfield, WTI, and a bunch of amazing angels. ### Online Marketing Specialist @ Vetary Jan 2016 – Jan 2017 • Grew organic traffic from >250k to 1 million monthly visitors • Grew referring domains through various backlink strategies (guest posting, breeder badge awards, charity outreach, forum engagement) • Created affiliate partnership database and conducted outreach for affiliate program • Created structural organization (branching and synonym mapping) for support chat AI • Created training videos from script writing to audio and visual recording, and editing • Worked with engineering to build Vetary Pet Food Checker Alexa Skill: mapping of poison severity, cost and symptoms, AI framework script (related terms, no information response, and prompts), Alexa Skill card description copy, maintenance for no response items, and promotion • Wrote copy and gathered assets for Vetary Chrome Extension, commercial spot, customer engagement emails, site FAQ, Facebook advertisements, and various other company initiatives • Assisted in all team QA’s for new product launches • Created Vetary advertising and social media guidelines ### Corporate Content Specialist @ Adobe Jan 2016 – Jan 2016 | San Jose, CA • Edited and posted content for the Adobe Conversations Blog using WordPress • Edited and resized images as needed for distribution on internal intranet and external Adobe blogs • Tracked metrics on quarterly engagement for feature stories • Assisted with managing Adobe’s editorial calendar ### Employee Communications Intern @ Adobe Jan 2014 – Jan 2016 | San Jose, CA • Produced Insider: weekly email newsletter for all NA offices • Authored and published digital signage for all NA offices • Published corporate press releases on intranet • Authored and edited stories, news and feature articles • Content and page creation on intranet • Utilized working Creative Cloud knowledge • Compiled and edited Adobe Experience Manager user guides • Conducted research on communication methods at Adobe with surveys and focus groups • Tracked metrics on quarterly engagement for feature stories using Adobe Analytics ### Editor in Chief @ The Redwood Yearbook Jan 2015 – Jan 2016 | Santa Clara, CA • Developed marketing opportunities, budgeting and creative aspects of yearbook • Hired and managed seven editors and eleven staff members • Planned and lead weekly team development meetings with editorial board and staff, as well as quarterly editor's meetings • Facilitated design, photography and copywriting workshops • Ensured that production met strict deadlines. • Worked with professional representatives from external vendors and various university departments • Used Adobe Dreamweaver and basic html knowledge to update and maintain The Redwood's website • Participated in monthly cross-organizational training with other Chartered Student Organization leaders ### Copy Editor @ The Redwood Yearbook Jan 2013 – Jan 2015 | Santa Clara, CA • Worked with the Editor-in-Chief and other editors in development of book and general editorial concept • Worked with designers in developing editorial concept for each page that is cohesive with the book’s theme, including idea generation and writing • Interviewed and hired copywriter position • Managed copywriter, designer, and photographer positions with regard to copy • Conducted workshops on caption writing, copy writing, and AP writing style guidelines • Participated in weekly team development meetings with editorial board and staff • Edited all copy and captions included in book ### Designer @ The Redwood Yearbook Jan 2012 – Jan 2013 | Santa Clara, California • Design spread concepts • Conduct interviews for spread copy • Write all copy and captions on spread ### Sales Operations Intern @ Infinera Jan 2012 – Jan 2013 | Sunnyvale, CA • Implemented booking and shipment notification system for Sales department during SAP conversion • Conducted quarterly forecasts and booking analyses on over 5000 Part Orderable Number (PON) level • Collaborated with Manufacturing on allocation analysis at PON level • Corresponded with Sales, Sales Operations, Manufacturing and Shipping to resolve issues regarding customer orders during SAP conversion • Generated weekly executive sales report • Attended and presented at weekly meetings to communicate Sales shipment with COO, Global EVP of Sales, Directors and Engineers worldwide • Participated in cross-functional leadership meetings to bridge Sales Operations’ initiatives into other organizations • Consolidated sales databases to ensure accuracy and consistency • Created weekly quarter-to-date reports to show booking progress by PON and revenue • Ran and organized weekly worldwide sales call ## Education ### Bachelor of Science (B.S.) in Physiological Psychology/Psychobiology Santa Clara University Jan 2012 – Jan 2016 ## Contact & Social - LinkedIn: https://linkedin.com/in/ashleyvn --- Source: https://flows.cv/ashleynguyen JSON Resume: https://flows.cv/ashleynguyen/resume.json Last updated: 2026-03-25