# Asmi Joshi > Staff Product Designer Profile: https://flows.cv/asmi I'm a Senior Product Designer with over a decade of experience transforming complex business software into usable and intuitive products. Currently open to full-time producer, remote or hybrid based out of the SF Bay area. My superpower is diving deep into complex business domains while maintaining true empathy for the people using these services. From designing internal modeling tools for private equity firms to creating unified payment systems for diverse personas, I excel at understanding and untangling intricate domains to create elegant solutions. ## Work Experience ### Staff Product Designer @ Carta Jan 2022 – Invalid Date | San Francisco, United States Led design for Carta's strategic direction around private equity services and LP portal. Spearheaded design and research for a banking solution integrated into equity and fund product ecosystem. ### Lead Product Designer @ Carta Jan 2022 – Jan 2023 | San Francisco, United States Product design lead on the Private Equity and LLC team. Conducted research with 8 VC funds to identify pain points in invoice recording & reconciliation. ### Staff Product Designer @ AppDirect Jan 2020 – Jan 2022 | San Francisco, United States Drove design strategy for multiple teams, including payments UX, enterprise invoice management, and platform navigation redesign. ### Senior Product Designer @ AppDirect Jan 2017 – Jan 2020 | San Francisco, United States Led design strategy for billing, checkout, and payment experiences for enterprise marketplaces. ### User Experience Designer @ Socrata Jan 2015 – Jan 2016 | Seattle, United States Worked on data visualization, civic engagement, and responsive UI for various clients. ### UX Design Intern @ InsideAccess Jan 2013 – Jan 2013 | Seattle, United States Designed information visualization and user flow for site dashboard. ### UX Designer and Researcher @ University of Washington Jan 2012 – Jan 2013 | Seattle, United States Co-lead for collaboration design of educational game teaching bioinformatics and computer science concepts. ### Software Developer and Design Intern @ Micro Systems Engineering Inc. Jan 2010 – Jan 2012 | San Diego, United States Designed internal review management tool using ASP.NET, C#, and IIS. ### Teaching Assistant @ University of Washington Jan 2011 – Jan 2013 | Seattle, United States Teaching Assistant for intro to HCI course in Professional Masters CSE program. ## Education ### Masters University of Washington Jan 2011 – Jan 2013 ### Bachelor of Science University of Maryland ## Contact & Social - LinkedIn: https://linkedin.com/in/asmijoshi - Email: mailto:asmi@placeholder.flows.cv --- Source: https://flows.cv/asmi JSON Resume: https://flows.cv/asmi/resume.json Last updated: 2026-01-31