Products: Digital Kisan Credit Card, Digital NRI (Non-Resident Indian) Customer Onboarding Journey
• Led 0→1 launch of a Digital Lending Platform, executing product roadmap, and driving cross-functional product development; showcased the product at the 2023 G-20 Financial Summit
• Reduced onboarding time from 30+ days to under 10 minutes by digitizing identity verification (KYC), underwriting, and approval workflows, integrating credit bureau, fraud, and financial data into a real-time decisioning engine
• Architected core financial flows across identity, risk, and core banking systems, defining APIs and integrations (credit bureau, Finacle, eMandates) to ensure low-latency, compliant, and scalable transactions
• Enabled instant access to approved credit for users via direct-to-account disbursement, designing payment flows and aligning cross-functional stakeholders to launch
• Aligned Sales, Risk, Compliance, Engineering, etc on product strategy, enabling adoption through sales-led GTM, training, and data-backed policy decisions
Skills: UX Research · Usability Testing · Product Management · Product Vision · Analytical Skills · Stakeholder Management · User Research · A/B Testing · Jira · Wireframing · KPI and Metrics Analysis