# Austin Atkinson > Founding Designer at AIUC | Certify and insure AI agents | Ex-Apple Design, Shopify, and Meta Location: San Francisco Bay Area, United States Profile: https://flows.cv/austinatkinson I build products and brands that operate at global scale. Across my career, I’ve worked at the intersection of design, product strategy, and marketing—shaping experiences used by tens to hundreds of millions of people while helping high-growth and iconic technology companies bring clarity to complex ideas. My background spans product design, product marketing, and creative leadership, with experience launching and scaling consumer and enterprise products at companies like Apple, Meta, Shopify, and venture-backed startups. I’ve led end-to-end work across web, mobile, and platform ecosystems—translating technical, data-rich, or emerging domains into intuitive, high-quality experiences that drive adoption, trust, and long-term value. Along the way, I’ve contributed to products generating meaningful revenue growth, raised venture funding, and built design systems, go-to-market strategies, and creative foundations that scale. I’m especially motivated by work that sits at the intersection of craft and impact: partnering deeply with engineering, research, marketing, and business leaders to shape direction, influence strategy, and ship work that feels both thoughtful and durable. Whether building healthcare tools, consumer platforms, or brand-defining launches, my focus is on creating products and narratives that earn trust, resonate culturally, and perform at scale. ## Work Experience ### Founding Designer @ Artificial Intelligence Underwriting Company Jan 2026 – Present | San Francisco Bay Area ### Senior Product Designer, Health @ Apple Jan 2024 – Jan 2026 | Cupertino, CA Discovery and design for Apple Health—helping people around the world live healthier lives. ### Product Design and Strategy @ Unknown Jan 2016 – Jan 2024 | New York City Metropolitan Area Partnered with venture-funded startups and emerging brands including Villa Homes, Cardless, Disco, and TryNow, contributing to businesses with an aggregate $42M in revenue. My work spanned website and digital product design (18+ sites, 7M MAU), brand systems, SEO optimization (driving a 17% lift in leads), creative operations, and ongoing brand management. I supported products that collectively raised $28M in venture funding, helping teams move from early strategy through launch and growth. Across engagements, I acted as a trusted design partner—bringing clarity, structure, and high-quality execution to fast-moving product and marketing teams. ### Product Design and Research, Core App Lead @ Firstbase Jan 2022 – Jan 2022 | New York, NY Series B startup backed by Kleiner Perkins, Andreessen Horowitz, and Forum Ventures. Led discovery and design for the core customer application serving enterprise clients including Spotify, Codecademy, and Mercari. Owned end-to-end design across web, sales enablement, and lifecycle communications while partnering with product and engineering to shape roadmap priorities. Established Firstbase's first code-connected design system, improving accessibility and development velocity. Conducted research and usability testing while collaborating cross-functionally to strengthen product narrative and customer experience. ### Senior Product Marketing and Creative Manager @ Shopify Jan 2021 – Jan 2021 | New York, NY Led global product marketing and creative strategy for the Shop app (19M MAU) and Shop Pay (23M MAU), establishing Shopify's first major consumer-facing products. Drove integrated go-to-market efforts across B2B and B2C audiences and partnered with Shopify and Affirm leadership to launch buy-now-pay-later installments to 150+ merchants. Results included 68% feature adoption, 50% lift in merchant AOV, 28% reduction in cart abandonment, and $200M+ in incremental merchant lifetime value. Oversaw product positioning and creative execution across web, email, social, press, in-product activations, and experiential marketing, reaching 57M+ users globally. ### Global Consumer Marketing, Entertainment and Video @ Meta Jan 2018 – Jan 2021 | New York, New York, United States Led product research, go-to-market strategy, integrated campaigns, and measurement for Facebook Watch (310M MAU) and Facebook Live (180M MAU). I delivered multi-channel marketing programs that drove over 20M in-app engagements and 3M social engagements, while exceeding quarterly KPIs by 30% and increasing top-line brand awareness by more than 5M people. I led annual cultural tentpole moments and in-product activations reaching 2.1B users globally, resulting in a 12% lift in sentiment and adoption intent. I also managed $2M–$35M budgets, navigated 120+ complex legal approvals, built Meta’s first global UI library for marketing use, and led research that informed 28 launches reaching 870M users worldwide. ### Global Growth and Product Marketing, GTM Lead @ Meta Jan 2017 – Jan 2018 | San Francisco Bay Area As a founding member of Facebook Dating, I helped shape the product from inception through global scale, leading inbound product strategy, creative direction, positioning, message testing, and launch execution. I partnered closely with data science, engineering, and media teams to build an in-product growth playbook that drove 2M sign-ups and 4.8M dating profile creations. I supported the product’s expansion from zero to 32.7M users globally, collaborating with academics, researchers, designers, and content strategists to develop content systems, visual language, and safety features. My work balanced growth, trust, and product integrity while introducing Meta’s first purpose-built dating experience to a global audience. ### Senior Digital Designer @ Indiana University - Kelley School of Business Jan 2015 – Jan 2017 | Bloomington, Indiana, United States Supported the development of high-impact brand experiences across web properties, marketing campaigns, and digital placements. I partnered closely with creative directors and copywriters to translate positioning and messaging into clear, cohesive visual systems that elevated the school’s brand across prospective student, executive education, and alumni audiences. My role also required close collaboration with technical and web teams to ensure designs were implemented with fidelity, accessibility, and performance in mind, bridging creative vision with practical execution across a complex digital ecosystem. ### Senior Brand Designer @ Indiana Daily Student Jan 2014 – Jan 2017 | Bloomington, Indiana, United States Drove visual design for high-visibility marketing and advertising campaigns across print and digital channels, supporting both editorial initiatives and paid advertising partners. I collaborated closely with editors, marketers, and account teams to translate campaign objectives into clear, compelling creative balancing brand consistency with fast turnaround in a newsroom environment. In parallel, I contributed to the design and evolution of the publication’s web properties, supporting layout, visual systems, and digital storytelling efforts to improve usability and engagement across platforms. ### Global Consumer Marketing, Operations, and Planning @ Apple Jan 2016 – Jan 2016 | Cupertino, California During my internship with Worldwide Apple Music and Beats by Dr. Dre, I supported business strategy and consumer marketing operations across global music and audio initiatives. I contributed to planning and execution for creative campaigns tied to major cultural moments, new artist releases, and platform monetization efforts, working at the intersection of strategy, marketing, and creative. The role required close cross-functional collaboration with editorial, music marketing, partnerships, and analytics teams to align creative concepts with audience insights, release calendars, and business objectives, offering early exposure to how global entertainment brands balance culture, storytelling, and commercial impact at scale. ### Product Communications @ Squarespace Jan 2015 – Jan 2015 | Greater New York City Area As an intern on the PR and Product Communications team at Squarespace, I supported public relations efforts by sourcing and organizing press leads, media opportunities, and event partnerships tied to product launches and brand initiatives. I worked closely with communications and marketing teams to research relevant journalists, outlets, and industry events, helping ensure timely and targeted outreach. The role provided hands-on experience in media relations, event planning support, and the foundational work that enables effective press coverage and product storytelling for a high-growth technology brand. ## Education ### Bachelor's degree in Human-Centered Computing Design, Media and Advertising Indiana University Bloomington ## Contact & Social - LinkedIn: https://linkedin.com/in/austin-atkinson --- Source: https://flows.cv/austinatkinson JSON Resume: https://flows.cv/austinatkinson/resume.json Last updated: 2026-03-25