# Ayushi D.

> Product Designer | Leading UX for AI, ML & Data Platforms | Designing Human-AI Workflows That Drive Adoption & Business Impact

Location: San Francisco Bay Area, United States
Profile: https://flows.cv/ayushid

I design AI-powered products that help teams make faster, smarter decisions in complex data environments.

As a Product Designer specializing in AI/ML and enterprise SaaS, I translate advanced technical capabilities into intuitive, trustworthy user experiences that drive adoption and measurable business outcomes.

At Session AI, I design ML-driven marketing intelligence tools that enable brands to deliver real-time personalized shopper experiences, with a focus on simplifying configuration workflows and making predictive AI accessible to non-technical users. Previously, at Informatica, I redesigned enterprise data access workflows to improve discoverability across large-scale data ecosystems. I have also designed secure DeFi interfaces at GeroWallet.

What differentiates my approach:
• Designing human-AI interaction patterns that build user trust
• Systems thinking across complex data and workflow ecosystems
• Leading 0→1 product and platform experiences
• Translating ML capabilities into usable product value
• Driving alignment across product, engineering and data science

I am passionate about shaping how humans collaborate with intelligent systems and building AI products that are powerful, transparent and human-centered.

Always happy to connect with teams building the next generation of AI-driven tools.

## Work Experience
### Enterprise Product Designer @ Session AI
Jan 2024 – Present | Milpitas, California, United States
Led product design for an enterprise AI marketing automation platform used by Fortune 500 brands.
• Led redesign of ML-driven campaign creation workflows, reducing launch time from two weeks to ~1 hour through AI-assisted segmentation and simplified configuration experiences.
• Designed human-AI interaction patterns allowing users to review, refine and approve automated recommendations, increasing product adoption and user confidence in AI-driven decisions.
• Created explainable AI design patterns including confidence scoring and recommendation transparency to improve trust and reduce manual validation.
• Scaled reusable workflow and configuration patterns through shared component library contributions, improving development efficiency and interface consistency.
• Drove cross-functional alignment across product, engineering and AI/ML teams to translate ML capabilities into production-ready features.
• Led information architecture restructuring and design system governance initiatives, reducing design debt by 40%.

### Product Designer @ GeroWallet
Jan 2023 – Jan 2024 | San Francisco Bay Area
Led design of new interaction models for blockchain wallet experiences and consumer-facing digital asset features.
• Led UX/UI design for a new NFT media playback experience, contributing to a 10% increase in revenue within two months.
• Redesigned onboarding and website experiences using research and competitive analysis to improve user acquisition and engagement.
• Identified usability pain points through user-centered design methods, reducing support complaints by 60%.
• Partnered directly with founders to define product direction, make rapid tradeoffs and ship under tight timelines in a zero-to-one startup environment.

### User Experience Designer @ Informatica
Jan 2022 – Jan 2022 | Redwood City, California, United States
Supported enterprise SaaS transformation for a large-scale data management platform transitioning from on-premise infrastructure.
• Modernized core user workflows for cloud-based experiences using usability testing and
qualitative research.
• Designed data lineage and system relationship visualizations to help users better understand complex data dependencies.
• Expanded and refined component library patterns to improve interface consistency across high-volume enterprise workflows.
• Collaborated with cross-functional teams to streamline design-to-development processes and improve release predictability.

### Instructional Student Assistant - Interaction Design @ San Jose State University
Jan 2022 – Jan 2022 | San Jose, California, United States
Assisted Prof. Daniel Rosenberg with Interaction Design coursework

### Designer @ Transform Group
Jan 2016 – Jan 2018 | Chennai Area, India
• Led end-to-end design for residential and commercial architectural projects balancing user needs, aesthetics and budget constraints.
• Maintained strong client relationships through consistent delivery and communication, achieving 100% client retention.
• Directed spatial planning and design strategy for a 250-home residential community, focusing on usability, efficiency and long-term livability.

### Design Intern @ KSM Architecture
Jan 2014 – Jan 2015 | Chennai Area, India
- Created 3-D manual models for school campus, facilitated design critique which led to design approval and acceptance by the client.
- Represented KSM at Chennai Architecture Foundation (CAF), led a team of four to showcase design experimentation of live projects.


## Education
### Master of Science - MS in Human Computer Interaction
San José State University

### Bachelor of Architecture - BArch
Anna University Chennai


## Contact & Social
- LinkedIn: https://linkedin.com/in/ayushidas93
- Portfolio: https://www.ayushidas.com/

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Source: https://flows.cv/ayushid
JSON Resume: https://flows.cv/ayushid/resume.json
Last updated: 2026-04-13