# Ayush Sharma

> Senior Product Design Manager at Credible

Location: San Francisco, California, United States
Profile: https://flows.cv/ayushsharma

A multi-disciplinary Product Designer with a focus on design systems and accessibility, based in San Francisco.

## Work Experience
### Senior Product Design Manager @ Credible
Jan 2025 – Present | San Francisco Bay Area

### Staff Product Designer @ Credible
Jan 2024 – Jan 2025 | San Francisco Bay Area
◘  Drove user retention and revenue growth: Influenced product strategy by advocating for
and designing user-centric financial tools such as credit & debt monitoring, driving
long-term retention/engagement and increasing revenue per user

◘  Scaled insurance business: Collaborated with operations, product, and engineering
leadership to prioritize features such as document upload, a real-time quotes dashboard,
and funnel optimization, resulting in an increased policy selection rate and streamlined
policy processing and binding

◘ Established brand cohesion: Crafted a comprehensive email style guide from scratch,
ensuring alignment between product and marketing communications

◘  Spearheaded design team improvements: Mentored and developed junior designers,
raising overall deliverable quality through handover checklists and implementing a
design QA system that reduced UI inconsistencies post-launch

### Senior Product Designer @ Credible
Jan 2022 – Jan 2024 | San Francisco Bay Area
◘ Assumed product leadership role: Served as interim product manager for the mortgage
vertical, conducting competitive analysis, drafting product roadmaps, and defining OKRs

◘ Led accessibility initiative: Conducted a complete product front-end audit, updated the
color palette and design system components to comply with WCAG 2.1 guidelines,
improving Lighthouse score from 65 to 91

### Product Designer II @ Credible
Jan 2021 – Jan 2022 | San Francisco Bay Area
◘ Owned and scaled Credible’s design system: Developed design tokens, icon libraries,
reusable components, and accessibility and content guidelines, driving adoption across
product teams

### Product Designer @ Credible
Jan 2020 – Jan 2021 | San Francisco Bay Area
◘ Optimized the mortgage funnel: Reduced drop-off at key steps in the form and increased
lender selection rate through targeted feature tests on the dashboard

### Product Design Intern @ Credible
Jan 2019 – Jan 2020 | San Francisco Bay Area
◘ Overhauled website navigation: Redesigned the information architecture, improving
SEO and usability, resulting in higher discoverability and engagement

### Visual Design Consultant @ Seattle Works
Jan 2019 – Jan 2019 | Greater Seattle Area
◘ Developed a brand book: Established guidelines for grids, typography, logo design, and
color usage, applying them across web and mobile experiences to ensure consistency, as
part of graduate coursework

### Usability Consultant @ Seattle Department of Transportation
Jan 2019 – Jan 2019 | Greater Seattle Area
◘ Conducted comprehensive website assessment: Evaluated the site’s discoverability, task
effectiveness, SEO, and overall usability, resulting in improved homepage conversion
rates as part of a graduate coursework project


## Education
### Master's degree in Human Centered Design and Engineering
University of Washington

### Bachelor's in Technology in Computer Science
Jaypee Institute Of Information Technology


## Contact & Social
- LinkedIn: https://linkedin.com/in/ayush95
- Website: https://asharma.space

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Source: https://flows.cv/ayushsharma
JSON Resume: https://flows.cv/ayushsharma/resume.json
Last updated: 2026-04-05