Lead a cross-disciplinary team of product, engineering, design, brand, and creative to accelerate innovation at XQ Institute. Responsible for defining product strategy, launching new digital tools and experiences, and building the organizational capabilities to scale educational transformation. Steward the XQ brand to ensure consistency and resonance across storytelling, technology, and design—delivering products and experiences that inspire and equip change-makers—educators, students, and communities—to reimagine the future of American high schools.

Established the product design function and developed the experience design strategy strategy for XQ’s digital educational tools, prioritizing user-centered experiences that align with the mission of reimagining high school education.

Oversee product and experience design across a portfolio of 10 products.

Accelerated the output of new prototypes, tools, and resources that reflect XQ's transformative approach to education, positioning the organization as an innovator in EdTech.

Increased the pace of generating insights for product and curriculum development, enhancing strategic alignment with educational goals and responding to market needs.

Cultivated a diverse network of developers, makers, and co-creators, integrating their expertise to enrich the XQ community and broaden the scope of collaborative innovation.

Established a scalable GTM framework for XQ’s offerings, working with Product, Engineering, and Marketing teams to drive awareness, adoption, and user advocacy among target audiences.

Presented regularly to the board, articulating design strategies and product impact, aligning executive insights with strategic initiatives, and fostering support for key educational products.

Led design for globalization tools, optimizing workflows and enhancing user experience across international markets through close collaboration with Product, Engineering, and Localization teams.

Strengthened global user engagement by applying user insights and data analytics to tailor UX design across diverse regions, ensuring a cohesive and high-quality experience.

Drove strategic design decisions and cross-functional alignment that supported Netflix’s global expansion, enhancing user satisfaction and engagement in key markets.