# Baljeet Singh > Product & Design Location: San Francisco, California, United States Profile: https://flows.cv/baljeet Experienced Product Leader with 20+ years of experience in product stratey, roadmap definition, design excellence, and managing large teams. Strong experience across both Enterprise and Consumer products. The first 9 years were focused on monetization and media & entertainment tech. In the subsequent 9 years, the focus was on industries where technology can play a more transformative role such as Healthcare, Transportation, Education, and Climate. Most recently, Ive been focused on fractional and interim roles, helping tech companies and CEOs identify and transition to new strategic directions, while also building up credibility in AI. ## Work Experience ### Partner @ Techquity Jan 2024 – Present Techquity is a technology advisory firm. We are Technologists and Operators with deep experience who have built and scaled dozens of business lines and technology platforms for leading tech companies and startups. We bring that experience, expertise and our networks to our clients and partners. We advise CEOs, Investors and Boards of Directors to help them ensure technology success for their organizations. We perform detailed assessments of technology and engineering team dynamics to identify strengths and weaknesses and optimize for present and future growth. We help companies design, hire and build high-functioning technology teams based on the best methods we learned at leading global tech companies including Google, Amazon, Microsoft, and Apple. We act as Shadow and Fractional CTOs for companies requiring hands-on guidance and partnership with experienced CTOs. We advise Boards and Investors on technology areas affecting their firms and their fiduciary responsibilities. ### Interim Head of Product & Design @ Niantic Spatial, Inc. Jan 2025 – Jan 2025 | San Francisco, California, United States + Managed the team through the transition of Niantic Labs and into the smaller spinout of Niantic Spatial + Set up and drove the operational processes of OKRs, prioritization, projects, and Big Rocks alongside SVP of Engineering + Organized the product and design teams to align with key company priorities, narrowing focus aligned with latest customer feedback and traction ### Fractional Product Lead @ Niantic, Inc. Jan 2024 – Jan 2025 | San Francisco Bay Area + Crafted an Enterprise product strategy for Niantic Labs starting with a tops-down market analysis and segmentation, resulting in the 3 prioritized use cases across product and GTM. Served as core guidance on where to focus the teams and was prominently displayed on the website. ### Fractional Product Lead @ Quizlet Jan 2024 – Jan 2025 | San Francisco Bay Area + Served as Interim Head of Growth and Monetization + Secured support to add a new subscription tier, resulting in $XXM in revenue increase + Pulled together a new international growth strategy + Helped hire the full time Head of Growth and Monetization ### Advisor @ Invoy Jan 2023 – Jan 2023 Health tech startup focused on weight management through a breath-analyzer device that detects fat-burn. ### Chief Product Officer @ Invoy Jan 2023 – Jan 2023 | San Francisco, California, United States Head of Product and Software + Launched first major enterprise client, 10x’ing member base from hundreds to thousands. Rolled out critical product solutions to ensure increased conversion % of employees (6x over previous launch). + Made critical hires: Added a key product director, UX designer, and 2 SW engineers. + Developed roadmap: using the Big Rocks framework, aligned stakeholders around 3 critical investment areas with an outsized focus on user retention. Launched initial engagement features. + Optimized development velocity: Implemented actual sprint planning, 2-week sprints, and quarterly roadmapping processes to increase transparency and development output. ### Product Strategy Advisor @ Invoy Jan 2022 – Jan 2023 | San Francisco Bay Area Helped with organizational setup, product strategy, and GTM channel evaluation. ### Syndicate Partner @ Climate Capital Jan 2023 – Jan 2023 | San Francisco Bay Area Syndicate seed investment team focused on climate tech startups. + Climate Tech angel investor and advisor. Sourced & ran due diligence on early stage deals. Helping founders get their products off the ground through funding, intros, and advice. ### Senior Director of Product Management @ Google Jan 2021 – Jan 2022 | Mountain View, California, United States Search Ecosystems. Modernizing search through creators and new content formats. - Strategy reboot: Developed a new strategy to modernize Google search incorporating more media rich content and empowering creators to publish new content formats for Google. (see new Notes feature on Search) - Integrated multiple disparate teams: Led the integration of product teams into one cohesive team. Re-prioritized initiatives to make space for new investments. Led team of 30+ PMs and analysts. ### Senior Director of Product Management @ Google Jan 2018 – Jan 2021 Google Maps for Enterprise. Built tailored enterprise solutions inclusive of product and GTM strategies. + Launched and scaled transportation vertical: Aligned stakeholders across Google Maps to focus on transportation as a strategic bet. Built out key APIs and SDKs to power trips from 3rd party transportation providers including Uber, Lyft, Doordash, and DHL. Grew revenue meaningfully. + Incubated new product verticals: Developed process for incubating and evaluating verticals such as deliveries, insurance, and micro-mobility. Made decisions to elevate or kill within 3-6 months. + Led large team: Grew team from 2 PMs to, at one point, leading the full Enterprise Solutions team of 15 PMs. ### Vice President of Product Management @ Livongo Health Jan 2016 – Jan 2017 | San Francisco Bay Area + Drove member experience. Led consumer product roadmap and plans across the entire member experience. Owned improvements across the glucometer interface, mobile apps, and member website. + Launched Mobile Apps. Designed and released iOS and Android apps from the ground up in less than 6 months with 3 devs. Increased consumer engagement from those members by 70%. + Built key engagement features. Launched social features and deep-learning derived personalized insights to drive increases in consumer engagement and improvements to mean blood glucose. ### Senior Product Director, Video/Photos and Tweeting @ Twitter Jan 2015 – Jan 2016 | San Francisco Bay Area + Tweet product team lead. Oversaw team of 10 Product Managers focused on launching new Media, Video, and Tweet products. + Launched Auto-play video. Designed and built auto-playing video feature in home timeline leading to an increase daily video views by 100x and meaningful lift in engagement. ### Product Director, Head of TV & Video @ Twitter Jan 2014 – Jan 2015 | San Francisco Bay Area + Led and integrated several acquisitions. Led acquisition of SnappyTV to encourage major TV broadcasters and rights owners to publish latest clips & highlights. Led acquisition of Niche. + PM head for video ads. Designed and developed video ad formats, grew video revenue by 100x ### Product Director and Global Head of Partnerships, EDU & Family @ YouTube Jan 2013 – Jan 2014 + Co-founded YouTube Kids app. Prototyped YouTube Kids app. Secured company buy-in to launch a distinct YouTube app dedicated to serving kids ages 3-9 years old. + Secured content deals. Led content partnerships to secure increased kids programming. ### Group Product Manager, Head of Monetization @ YouTube Jan 2011 – Jan 2013 + Led YouTube Advertiser products. Built out team of 4 Product Managers and co-led the overall development of the YouTube monetization product team. + Evangelized roadmap and vision. Presented the video advertising roadmap to hundreds of agencies and advertiser clients. Showcased product vision and positioning to tens of thousands of Google salespeople at annual sales conferences. ### Sr Product Manager @ YouTube Jan 2009 – Jan 2011 + Launched Skippable Pre-rolls. Key member of team that launched and scaled out TrueView video ad format (skippable pre-roll) to hundreds of thousands of advertisers and billions in revenue. TrueView provides a non-intrusive user experience, enables advertisers to only pay for engaged views. + Built AdWords for Video. Carved out a separate video ad buying experience (https://adwords.google.com/video), for advertisers to buy video inventory across all of Google. ### Product Manager @ Google Jan 2008 – Jan 2009 + Built and developed AdSense for video and DoubleClick Video products to help video publishers monetize their content. + Integrated the two products such that online video publishers could either use their own sales force to sell their video inventory or allow Google to monetize on their behalf. Merged a DoubleClick and Google product team together to create a more unified video advertising roadmap. ### Product Director @ DoubleClick Jan 2005 – Jan 2008 + Built and launched DoubleClick/DART Sales Manager, a tool used by online media publishers to manage their media sales bookings and inventory. + Grew customer base from 1 to 100, leading $X million dollars in incremental revenue ### Summer Associate @ Updata Partners Jan 2004 – Jan 2004 + Sourced and evaluated investment opportunities in enterprise software growth-stage companies for $100m venture capital firm. + Presented qualified deals to principals and partners. Built pricing models and determined revenue expectations and market positioning of target firms. + Performed industry and comparable company research to gauge market opportunity. ### Senior Consultant @ Alventive (enterprise product for manufacturing firms to collaborate around CAD models) Jan 2000 – Jan 2003 + Customized Alventive software for strategic clients by coding new modules and integrating product into their enterprise systems. + Implemented instances of Alventive at strategic clients including Microsoft, Celestica, and Fleetwood. ## Education ### Bachelor of Science - BS in Electrical Engineering and Computer Science Duke University ### Learning for Action in Climate Tech Terra.do ### MBA in Finance NYU Stern School of Business ## Contact & Social - LinkedIn: https://linkedin.com/in/baljeet-01-singh --- Source: https://flows.cv/baljeet JSON Resume: https://flows.cv/baljeet/resume.json Last updated: 2026-04-05