New York City Metropolitan Area
Leads design efforts across two Ecosystem pods—Integrations and App Marketplace—to ensure seamless integration of Teachable into creators’ tool stacks, enabling them to work effectively across platforms
Leads company-wide generative AI initiatives, driving course creation and enhancing product stickiness
Owns strategic design partnership with parent company Hotmart, driving alignment and cross-functional success
Drove product innovation by enhancing video tools, including the development of a robust video asset library, auto-generated subtitles, comprehensive subtitle management features, and an optimized video player, thereby elevating the creator experience
Designed and launched passwordless login and authentication experience, reducing log-in-related support tickets substantially while enhancing user convenience and security.
Spearheads ‘Designable’ training program, delivering ongoing company-wide education to upskill Marketers, Engineers, and Product Managers, fostering a culture of design excellence and collaboration
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Teachable builds products that transform experience and know-how into thriving businesses. We believe shared knowledge has the power to change lives, and by enabling people to share what they know, we create a better world together.
More than 37 million students have enrolled in courses created on Teachable, and instructors using our platform have collectively earned nearly $1 billion.
New York, New York, United States
Mentored new graduates in AIGA NY’s Early Career Mentorship program (2021–2024), guiding them as they navigate the professional landscape in Product and UX Design.
New York City Metropolitan Area
Led end-to-end product design for The Muse’s B2B business, delivering the first automated Employer Hub dashboard to streamline client onboarding and company information management, resulting in a +10-point NPS increase and a reduction in client churn
Owned the user research program, conducting client and stakeholder interviews, market research, competitive analysis, surveys, and persona creation to inform product strategy and drive user-centered design decisions
Collaborated with senior stakeholders, partnering with sales and account management teams to identify pain points and deliver innovative solutions that enhanced team efficiency and client satisfaction
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The Muse, which was recently named one of Fast Company's 50 Most Innovative Companies in the World, supports over 75 million people looking to craft meaningful careers, through TheMuse.com and our employer partners. Smart companies work with us to attract today’s top talent, giving candidates the information they need to find the company that is right for them.
2020 — 2021
New York City Metropolitan Area
Implemented and led company-wide UX research initiatives, including usability testing, to drive growth and validate product-market fit, ensuring user-centered decision-making across the organization
Designed and launched innovative products and features, including InPaaS API (Income Portfolio as a Service), BestFit (personalized bond portfolios at scale), and the YieldX Hub, enhancing product offerings and customer value
Championed accessibility best practices, evaluating and delivering inclusive solutions across YieldX products, aligning with strategic goals and improving the user experience for all audiences
Developed and implemented YieldX’s first design system, streamlining wireframing processes, ensuring design consistency, and fostering cross-functional collaboration between design, product, and engineering teams
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YieldX is a digital platform offering smart workflows, AI-powered analytics, and a reimagined user experience to help financial services firms expand fixed-income offerings, reach broader audiences, and enhance investor outcomes. Backed by $36M in VC funding, YieldX was acquired by FNZ, a global wealth management platform, in 2023.
2019 — 2020
I work with early-stage founders and startups to develop product strategy and implement design solutions as a freelancer for companies such as Beelinguapp, Positifeedy, TravSolo, The Curvey and TappedIn.
Some of the work I've done include:
Building wireframes, prototypes, conducting usability testing, and iteration based on research to create human-centered solutions for iOS/Android/web.
Performing qualitative and quantitative data analysis to gain deep insight on market trends and potential website improvements.
Setting research strategy, designed focus groups, surveys, and user interviews to uncover actionable insights on projects including new product launches & restaurateur preferences.
Identifying patterns of customer confusion and anomalies in behavior, forging short-term, low-tech solutions, and collaborating with Product/Engineering to design scalable solutions.
Crafting product strategy and pitches innovative product ideas to the CEO.
Education
Parsons School of Design - The New School
User-Centered Design
Federal University of Rio de Janeiro
Bachelor of Arts (B.A.)
Flatiron School
Bootcamp
Federal University of Rio de Janeiro