[Driving scale through clarity]

Led strategic initiatives within Walmart’s Last Mile Delivery:

1. Customized Pickup and Drop-off – designed driver experiences to support flexible third-party delivery needs across diverse scenarios.

2. Scalable Delivery Optimization – restructured the end-to-end delivery workflow to increase efficiency, reduce cost, and enable platform growth.

These efforts helped transform Last Mile into a key enabler of Walmart’s profitable e-commerce expansion.

→ Awarded “Making a Difference” for strategic product impact.

[From zero to traction] Venture lasted 5 years and closed after a good run on 2020.

Launched a mobility platform from 0 to 1—defining product vision, leading cross-functional execution, and building operations. Balanced UX, market positioning, and product storytelling to bring concept to market.

→ Founder-led from insight to launch.

[Where data meets design]

Defined mobile design strategy using behavioral insights and A/B testing. Partnered across teams to optimize conversion, simplify delivery flows, and boost App Store ratings.

→ 4.9⭐️ rating, increased retention + engagement.

[Research that drives product]

Transformed user insight into actionable iteration. Led UX improvements across mobile and content tools based on usage data and qualitative feedback.

→ Shaped flows used by 740M+ users worldwide

[Consumer design across multiple platforms and domains]

Built foundational UI/UX systems across Tencent’s early iOS and desktop products—including communication, entertainment, and live content tools.

Selected Products: QQLink, Tencent Music, Tencent Live, QZone.

Leadership & Impact Highlights:

Created cross-product SNS design guidelines for Tencent’s social platforms

Taught internal Mobile Design and Social UX courses

Authored “Design is Communication” in Tencent’s official design book