Search lead in facilitating UX design innovation for conversational UI/Gen AI.

Drove product strategy for designing and developing interaction model/library components for Search Graphs that contributed to a combined 33% increase of retention & 35% reduction in engineering redundancy on modernized web initiatives.

Lead designer in revamping Search Design System and paved the strategy of introducing tokens shared across design and engineering.

Prototyped and led A/B testing of various models of increasing user engagement with Search Input Box on mobile that resulted in 23% increase in additional searches in a session.

In an Local Intent Squad Team, consisting of design/product & engineering, led the redesign of mobile web user journey of “nearby places” that resulted in 133% increase in DAUs’.

Led Elections, Olympics, and major sport tentpoles.

Lead designer on design system for search

Also collaborated with XFN teams in growing search traffic and user retention.

Lead product designer in an agile incubation team focused on experimenting and building product experiences leveraging emerging technology in AI Conversation.

Translated ambiguity into intuitive experiences by considering every faucet of the user journey and demonstration by prototyping.

Collaborated with product and engineering in launching a “weather/news chat bot” on Facebooks’ platform that responded with fun/engaging custom weather animations.

Lead product designer for Premium Member Insights on Jobs Vertical. Collaborated with data scientist in building features powered by ML that elevated job seekers candidacy for their next career move. Skillfully balanced strategy, user research, cross functional interaction & visual design that resulted in 14% increase in applying for a job position.

On the Marketing/Branding of LinkedIn Sales Navigator, spearheaded a microsite initiative to host customer success stories across the globe. Lead designer and production of photography that required coordination with over 20 photographers