• Led the design and brand teams, aligning design initiatives with company goals.

• Implemented processes that improved cross-functional collaboration and efficiency.

• Enhanced the product's user experience, contributing to increased customer satisfaction.

• Managed a distributed team across multiple time zones, ensuring cohesive strategy and execution.

• Hiring and deploying resources

Hire and deploy a team of world-class PLG designers to deliver on ambitions goals in Buying experiences; We delivered significant impact in an economic downturn while also protecting the quality of our experiences

Lead designer for Growth's various top of funnel efforts that would lead to an increase in MRR; Design successful experiments, Develop IAs, Ad guidelines, design patterns, Ad controls and ml orchestration models, stakeholder management, inform exec decisions, cross geo collaboration, hiring and scaling design team