Led end-to-end product development, including NPI, industrial design, prototyping, vector artwork, Keyshot rendering, product photography, and branded livery graphics.
Managed full business operations: overseas vendor sourcing, procurement, production workflows, inventory control, bookkeeping, and ecommerce/wholesale strategy.
Designed and maintained in-house manufacturing capabilities, including a 3D print farm and large-format solvent printing equipment for rapid prototyping and custom product output.
Developed digital marketing assets and social media content to support brand visibility and customer engagement.